International creative animation/design studio LOBO, with bases of operation in Sao Paulo, Brazil, and New York, has partnered with Ground Control Studios, London, for representation across the U.K. and Asia. Ground Control represents A-list shops across live-action, post, animation and experiential, including XR, with work for brands such as Coca-Cola, ASICS, Adidas, L’Oreal, Nintendo, and many more. The signing follows LOBO’s successful expansion into NYC to support increased demand in the U.S. market and cements its London presence under the leadership of Ground Control executive creative producer Loic Dubois. LOBO recently earned the Grand Clio in the Games category, as well as two Gold and one Silver award for their spot “The Real Airdrop” out of AKQA for Free Fire, directed by Giovani Ferreira. The two studios most recently launched the TotallyMoney campaign “You’ll Totally Get There” for the U.K. market….
Pixly, a San Francisco-based influencer marketing agency specializing in video content on platforms like YouTube, TikTok, Instagram and Twitch, has hired Jacqueline Dennis, an experienced sales professional with talent relations expertise, as its new director of partnerships. Dennis will lead advertiser sales outreach, establish and solidify relationships with new clients, build custom influencer strategies, and secure sponsored influencer content. She will form the bridge between brands and influencers to create bespoke advertising campaigns. In her most recent role as talent partnerships manager at Enthusiast Gaming, Dennis oversaw campaign management, advertising sales and business development. Prior to that, she served as sales planner at Super League Gaming, where she created and built custom in-game digital media campaigns and influencer integrations….
