Canon U.S.A., Inc., a leader in digital imaging solutions, has entered into a strategic alliance with remote camera-platform company Brizi, Inc., the creators behind BriziCam. This strategic alliance allows both Brizi and Canon to further immerse themselves into new markets and continue to innovate in the imaging space. Elements of the strategic alliance will include sales, joint marketing and a research and development collaboration. The move marks a new chapter for Canon with the goal to continue to identify startups and technology companies for collaboration in the imaging industry…..
Middle Atlantic Products, a Fairfield, NJ-headquartered brand of Legrand | AV–which provides mounts, racks, video conferencing, screens, connectivity and display solutions to enable high-end AV experiences–is expanding its global sales and support infrastructure with additional service and inventory in EMEA. This Legrand | AV service expansion will better serve integration customers globally and help them succeed by reducing lead times and providing local sales representation and support. Middle Atlantic will now be available alongside the other Legrand | AV brands in EMEA including Chief, Projecta, Da-Lite, and Vaddio with a larger sales and support organization and local inventory. This team will offer regional design assistance and technical support to ensure integrator and distribution partners have the tools they need to succeed.
Google Opens Its Defense In Antitrust Case Alleging Monopoly Over Online Ad Technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
"The industry has been exceptionally fluid over the last 18 years," said Scott Sheffer, a vice president for global partnerships at Google, the company's first witness at its antitrust trial in federal court in Alexandria.
The Justice Department and a coalition of states contend that Google built and maintained an illegal monopoly over the technology that facilitates the buying and selling of online ads seen by consumers.
Google counters that the government's case improperly focuses on a narrow type of online ads — essentially the rectangular ones that appear on the top and on the right-hand side of a webpage. In its opening statement, Google's lawyers said the Supreme Court has warned judges against taking action when dealing with rapidly emerging technology like what Sheffer described because of the risk of error or unintended consequences.
Google says defining the market so narrowly ignores the competition it faces from social media companies, Amazon, streaming TV providers and others who offer advertisers the means to reach online consumers.
Justice Department lawyers called witnesses to testify for two weeks before resting their case Friday afternoon, detailing the ways that automated ad exchanges conduct auctions in a matter of milliseconds to determine which ads are placed in front of which consumers and how much they cost.
The department contends the auctions are finessed in subtle ways that benefit Google to the exclusion of would-be competitors and in ways that prevent... Read More