Integrated production house Stept Studios has enlisted Jolie Miller and her team at Simpatico to represent its directors in the East Coast market. Stept joins a Simpatico roster of clients that includes editorial house Cut + Run, production companies brother and JOJX, Believe Media, and several other notable studios. Rounding out Miller’s band of talent reps are Dunja Jovicic, Cara Herrick, Camilla Birgogni and Maddox Fraad. Stept previously had an in-house representative, Susanne Kelly, for the East Coast. Stept, which maintains bases of operation in Los Angeles and Jackson Hole, Wyoming, is currently represented by Content Chemics on the West Coast and Doug Stephen & Partners in the Midwest….
Sequin AR has appointed Brad Rumler as its VP of sales. In this newly created position, Rumler will lead Sequin AR’s sales and business development efforts further into existing and new market sectors for its augmented reality and virtual production solutions, including Sequin AR’s Glimmer Virtual Control software and related service offerings. Additionally, Rumler will also help further develop and expand Sequin’s Partnership Channels. Rumler joins Sequin AR with more than 25 years of experience, primarily within the Australian, U.S., and Canadian markets, holding in-house positions with top technology companies working across the disciplines of graphics, broadcast, VFX, and IT. Prior to joining Sequin, Rumler most recently served as VP of sales for Brainstorm, a real-time graphics solutions company that collaborated with global broadcasters and studios in the U.S. and Canadian markets….
Nikki Baker Becomes CEO At Fallon
Fallon has appointed Nikki Baker as its new CEO. Baker, who joined the creative agency in 2018 and has served as co-chief creative officer with Leslie Shaffer since 2021, succeeds Rocky Novak, who has been in the role since 2019.
Bakerโs promotion to CEO comes at a time of significant momentum for the agency, including six consecutive years of growth and award-winning work.
Bakerโs recent career highlights include creatively leading the Walmart partnership with the Publicis Groupe team and spearheading innovative campaigns such as the award-winning โRomCommerceโ 23-episodic series and the internet-breaking Mean Girls campaign, among hundreds of other campaigns together with the brand over the past few years. Together with Shaffer, Baker has also been instrumental in elevating Fallonโs creative output for longstanding clients like Arbyโs, Mattress Firm, and Front Door/American Home Shield.
โIโve always been an admirer of Fallon, even before I joined. The chance to lead the agency is an absolute honor. Fallon is a place like no other with amazing talent and a legacy of building big, innovative, creative ideas,โ said Baker. โRocky has represented the best of Fallon. Heโs been a great leader, and I couldnโt be more excited to take the reins and lead the agency through to the next chapter. With creativity at our core, weโre going to be as ambitious as ever, push boundaries, and continue embracing emerging platforms to deliver work that truly resonates in culture.โ
Prior to joining Fallon six years ago, Baker held positions as creative director and art director at agencies including DDB and GSD&M, working with major brands such as McDonaldโs, Southwest Airlines, and Wrigley. Her work has been recognized by... Read More