Directors Sam Cadman and Nick Jones of Rogue Films, London, are being represented stateside by Sandi Mollod on the East Coast, in the Midwest by Jill Reehl and Noelle Whitfield of Get Reehl!, Chicago, and on the West Coast by Brent Novick of Novick & Associates, San Rafael, Calif….Benson/Schafler Artists Management, New York, has signed bicoastal Konk Inc., and Studio V12, Hollywood, for East Coast representation….Shea Bernard has joined the staff of bicoastal Zooma Zooma. She joins Lori Vitale in handling East Coast representation for the production company….Grace & Wild Digital Studios, Farmington Hills, Mich., has promoted Alison Collins to assistant sales manager/group leader, and Kimberly Stricker to sales representative….Jack Reed of Jack Reed Reps, Dallas, will handle sales in the Southwest for director Chris Smith of the newly formed production house Sugar Film Production, Dallas. Smith previously directed commercial and corporate films directly for clients….
AD&Co. Launches Studio A; Davida Hall To Head New Venture As Sr. Director of Creative Content
Female-founded and led creative marketing agency AD&Co. has opened Studio A. The new venture will serve as AD&Co.’s in-house social brand content division, focused on developing and producing digital programming for advertising, social media, and influencer marketing campaigns designed to reach today’s audiences on the most popular and pivotal platforms. Davida Hall has been named to head Studio A as sr. director of creative content. She shifts over from AD&Co. where she held the same title since December 2023. Hall’s affiliations prior to AD&Co. include PopSugar and Studio71.
Amy Demas, founder and chief creative officer of AD&Co., said, “We understand content is king-—or queen—and that our clients need to engage their customer communities where they live. That inspired the logical expansion of AD&Co with Studio A, which is committed to producing only the most engaging and authentic brand stories.”
Studio A will harness both AD&Co’s and Hall’s deep expertise in the lifestyle sector, as content creators and avid consumers. Specializing in reaching audiences where they spend their time, the studio is immersed in social media, pop culture, and current trends, expertly crafting visuals, language, and storytelling to reinforce client brand identities and cut through the noise.
Studio A debuts with the “This Is Me” campaign for Love + Craft + Beauty, a brand dedicated to embracing and promoting diversity within the beauty space. “This Is Me” highlights Gen Z’s affinity for radical self-expression that allows individuals to tell their own stories, free from labels, using beauty and fashion as tools of authenticity. The campaign showcases models celebrating their unique qualities to present... Read More