Bicoastal Coppos Films has secured Siobhan McCafferty of Los Angeles-based Siobhan McCafferty & Associates for representation on the West Coast and in Texas….Chris Karabas of Team Karabas, Chicago, is handling Midwest sales for Space Program, Universal City, Calif….Santa Monica-based independent repping firm Char & Associates has added Terry Seward and Guy Nicolet to its sales force. In addition, Char & Associates has been named to handle the West Coast for Area 51 Films, Santa Monica….Tanya Cohen has joined Venice, Calif.-based Cornell & Co. as associate West Coast sales rep. She will be involved in handling Crossroads Films, bicoastal and Chicago, and bicoastal X-Ray Productions and X-1 Films….Jeff Ambler has been named commercial sales rep at The Haus. Ambler will be handling East Coast sales for the New York-based production shop….Jay Braddock has joined Rhinoceros Visual Effects and Design (RVED), as sales rep. He wil handle East Coast sales for the New York-headquartered company….Cinematographer Philippe Le Sourd has joined The Skouras Agency, Santa Monica, for exclusive representation….
Nike’s “So Win” Wins Super Clio
Last night (2/10) in New Orleans, the Kansas City Chiefs faced off against the Philadelphia Eagles in a repeat match up of 2023’s top teams, but this time, the Eagles came out on top. As the Eagles dominated the game from start to finish, it was the commercials that kept the audience entertained, and Nike scored points with the ad industry to win the 2025 Super Clio Award, a special honor given out by the Clio Awards for the most creative commercial to air during the Super Bowl. On advertising’s biggest night, many brands leaned into familiar tropes like humor, talking animals, and famous faces to win over consumers, but Nike’s “So Win,” by Wieden+Kennedy Portland, stood out for its pitch perfect pacing, script and message of strength. The brand returned to the Super Bowl stage after 27 years and made a bold statement that won over the Super Clio jury.
As the yellow Gatorade was poured in Caesars Superdome, the Clio Awards’ jury of industry chiefs--brand leaders and creators of celebrated Super Bowl spots from the past and present--huddled to decide which ad scored the most points with consumers. Representatives from Verizon, PepsiCo Foods US, PRETTYBIRD, Highdive Advertising, Mischief, BBDO, VML and more voted and decided that the most creative spot of Super Bowl LIX was from Wieden+Kennedy Portland and would be awarded the coveted Lombardi-Trophy-sized Clio statue.
The Super Clio was introduced in 2015 in collaboration with WPP’s global chief creative officer, Rob Reilly. He and Clio Awards CEO Nicole Purcell recognized a need to highlight the revolutionary work that’s introduced during the Super Bowl with an honor selected by the people who make ads and understand the nuances of producing a groundbreaking commercial for the big... Read More