Chicago-based independent firm Liz Laine Reps has taken on the Midwest and Texas for Los Angeles-based motion graphics/animation house Nylon Motion….Mendy Frohlich has joined the sales team at Fluid, a New York-based original music/sound design/creative editorial studio. She will work directly with Fluid partners David Shapiro and Marc Schwartz, and sales rep Jessica Millington. Frohlich comes over to Fluid from New York independent rep firm Schafler Artists Management…. National Television, a Hollywood-based collective of designers, animators and illustrators, has secured Hot Betty, Inc., an independent rep firm in Chicago headed by Catherine De Angelis and Lily Stefanski, to handle representation in the Midwest. National has also signed Michael Waxman of Venice, Calif.-based MBW Represents to cover the West Coast and Texas…. Jazelle Azami has joined Partos Company, Santa Monica, as a commercial rep….Cinematographer Tobias Schliessler has completed principal photography on Bill Condon’s Dreamgirls and is again available for spots through The Skouras Agency, Santa Monica….Production designer Jeremy Reed is now available through Innovative Artists, Santa Monica, after wrapping duties on the feature Factory Girl for director George Hickenlooper….
AD&Co. Launches Studio A; Davida Hall To Head New Venture As Sr. Director of Creative Content
Female-founded and led creative marketing agency AD&Co. has opened Studio A. The new venture will serve as AD&Co.’s in-house social brand content division, focused on developing and producing digital programming for advertising, social media, and influencer marketing campaigns designed to reach today’s audiences on the most popular and pivotal platforms. Davida Hall has been named to head Studio A as sr. director of creative content. She shifts over from AD&Co. where she held the same title since December 2023. Hall’s affiliations prior to AD&Co. include PopSugar and Studio71.
Amy Demas, founder and chief creative officer of AD&Co., said, “We understand content is king-—or queen—and that our clients need to engage their customer communities where they live. That inspired the logical expansion of AD&Co with Studio A, which is committed to producing only the most engaging and authentic brand stories.”
Studio A will harness both AD&Co’s and Hall’s deep expertise in the lifestyle sector, as content creators and avid consumers. Specializing in reaching audiences where they spend their time, the studio is immersed in social media, pop culture, and current trends, expertly crafting visuals, language, and storytelling to reinforce client brand identities and cut through the noise.
Studio A debuts with the “This Is Me” campaign for Love + Craft + Beauty, a brand dedicated to embracing and promoting diversity within the beauty space. “This Is Me” highlights Gen Z’s affinity for radical self-expression that allows individuals to tell their own stories, free from labels, using beauty and fashion as tools of authenticity. The campaign showcases models celebrating their unique qualities to present... Read More