The Food and Drug Administration has cautioned the corn industry over its ongoing use of the term “corn sugar” to describe high fructose corn syrup, asking them to stop using the proposed new name before it has received regulatory approval, The Associated Press has learned.
The Corn Refiners Association wants to use “corn sugar” as an alternative name for the widely used liquid sweetener currently labeled as high fructose corn syrup on most sodas and packaged foods. They’re attempting an image makeover after some scientists linked the product to obesity, diabetes and other health problems; some food companies now tout products that don’t contain the ingredient.
Though it could take another year before the FDA rules on the request made last September to change the name, the Corn Refiners Association has for months been using “corn sugar” on television commercials and at least two websites: cornsugar.com and sweetsurprise.com.
A series of high-profile television, online and print advertisements tell consumers that “sugar is sugar” and that corn sugar is natural and safe, provided it’s consumed in moderation.
In a July 12 letter obtained by the AP, Barbara Schneeman, an FDA director, wrote to the Corn Refiners Association to say she was concerned with the trade group using the terms high fructose corn syrup and “corn sugar” interchangeably.
“We request that you re-examine your websites and modify statements that use the term ‘corn sugar’ as a synonym for (high fructose corn syrup),” Schneeman wrote.
As of Thursday, two months after the letter was sent, none of that wording had been changed.
Audrae Erickson, spokeswoman for the Corn Refiners Association, said in an email to the AP that the group is currently reviewing its materials and will make changes if necessary.
“We do not believe that anyone could be confused or believe that the statements regarding ‘corn sugar’ on the websites refer to anything other than high fructose corn syrup,” Erickson wrote.
The FDA has no regulatory control over the corn association’s advertising because it is not selling a product but promoting an industry. The federal agency can prosecute companies that incorrectly label ingredients and Schneeman wrote that the FDA may launch enforcement action against food companies listing high fructose corn syrup as “corn sugar.”
Beet and cane sugar producers have filed a lawsuit over claims that corn sugar is the same, saying they amount to false advertising. A federal judge is reviewing a motion to dismiss the case.
Scientists are split over whether high fructose corn syrup is any more damaging than regular sugar. The American Medical Association has said there’s not enough evidence to restrict its use of high fructose corn syrup, though it wants more research.
In general, experts agree, consumers should be eating less sugar, whatever its origin.
Internal documents obtained by the AP indicate high-level skepticism over the planned name change, partly because regulators already have a substance on their books called “corn sugar,” which is used as another name for dextrose.
Michael Taylor, the FDA’s deputy commissioner for foods, wrote in an internal email that a previous attempt by the corn industry to change the name of high fructose corn syrup to just “corn syrup” was misleading, could have robbed consumers of important information and would invite ridicule.
“It would be affirmatively misleading to change the name of the ingredient after all this time, especially in light of the controversy surrounding it,” Taylor told colleagues in an email dated March 15, 2010. “If we allow it, we will rightly be mocked both on the substance of the outcome and the process through which it was achieved.”
The proposed “corn syrup” name was subsequently dropped when corn makers filed a formal petition seeking “corn sugar” as the new name.
Taylor heads the FDA’s food section and oversees food labeling to ensure products contain clear nutritional information.
FDA spokesman Doug Karas said Taylor’s comments should be looked at in the context of the proposed name change to “corn syrup” and nothing should be inferred about what the FDA’s decision may be regarding the ongoing review to change the name of high fructose corn syrup to “corn sugar.”
Seven U.S. senators, all from America’s corn-growing heartland, filed a letter with the FDA urging them to adopt the “corn syrup” name to help clear up consumer confusion.
Director Dag Johan Haugerud’s “Dreams (Sex Love)” Wins Top Prize At The Berlin Film Festival
A Norwegian film about love, desire and self-discovery won top honors at the 75th Berlin International Film Festival on Saturday.
A jury headed by American director Todd Haynes awarded the Golden Bear trophy to "Dreams (Sex Love)" by director Dag Johan Haugerud.
Haynes called it a "meditation on love" that "cuts you to the quick with its keen intelligence."
The film focuses on a teenager played by Ella Øverbyer, infatuated with her female French teacher, and the reactions of her mother and grandmother when they discover her private writings. It's the third part of a trilogy Haugerud has completed in the past year. "Sex" premiered at Berlin in 2024, and "Love" was screened at the 2024 Venice Film Festival.
The runner-up Silver Bear prize went to Brazilian director Gabriel Mascaro's dystopian drama "The Blue Trail." Argentine director Ivan Fund's rural saga "The Message" won the third-place Jury Prize.
The best director prize went to Huo Meng for "Living the Land," set in fast-changing 1990s China.
Rose Byrne was named best performer for her role as an overwhelmed mother in the Mary Bronstein-directed "If I Had Legs, I'd Kick You." Andrew Scott won the supporting performer trophy for playing composer Richard Rodgers in Richard Linklater's "Blue Moon."
The climax of the festival known as the Berlinale came on the eve of Germany's parliamentary elections after a campaign dominated by migration and the economy.
The national election is being held seven months early, after Chancellor Olaf Scholz's governing coalition collapsed in a dispute about how to revitalize the country's economy.
Efforts to curb migration have emerged as a central issue in the campaign — along with the question of how to handle the... Read More