CLIENT
Ford Motor Company/
Ford Explorer.
PRODUCTION CO.
kaboom productions,
San Francisco.
Mo Husseini, director; Don Matthew Smith, DP; Lauren Schwartz, executive producer; Raub Shapiro, producer. Shot at Raleigh Studios, Hollywood.
AGENCY
J. Walter Thompson, Detroit.
Bruce Rooke, executive creative director; Brad Hensen, creative director and copywriter, "Chameleon"; Merritt Fritchie, copywriter, "Turtle"; Bill Majewski, art director, "Turtle"; John Cymbal, art director, "Chameleon"; Carole Gall, director of broadcast production; Eric MacMichael, producer.
EDITORIAL
Red Car San Francisco.
Kerie Kimbrell, editor; Jay Herda, assistant editor; Jan Frei, executive producer.
POST/VISUAL EFFECTS
Radium, San Francisco.
Simon Mowbray, online editor/lead artist/effects supervisor; Dana Townsend, executive producer; Sascha Flick, producer.
Bobine Video, Santa Monica.
Jais Theirry Lamaire, colorist.
AUDIO POST
One Union Recording Studios,
San Francisco.
Vance Walden, engineer.
MUSIC/SOUND DESIGN
Michael Boyd Music,
San Francisco.
Hector Perez, composer/sound designer; Michael Boyd, creative director.
THE SPOT
Two :30s feature members of the animal kingdom admiring the interior of the Ford Explorer. In "Turtle," a smiling tortoise leaves his shell for a comfortable seat at the wheel of the vehicle. "Chameleon" shows a small reptile taking a walking tour of an Explorer, while trying to colorize his skin to match the vehicle’s interior.
Spots broke in April.