Boutique music studio Racket Club has added the producing talents of Adrian Womack to its New York-based team. Womack is a New Orleans native who found his passion for media arts early on, which soon led him to the world of advertising. In his first career role, he served as a production coordinator, working with producers and creatives at TBWAChiatDay and 72andSunny in L.A. He collaborated with brands such as Nissan, Airbnb, Google, and the 2028 LA Olympics bid. Growing weary of simply moonlighting in music outside of his regular working hours, he made his way to Mophonics in 2018, working on both their West and East Coast teams. He has since worked on music placement for many of the brands from his agency days, and more, while expanding his connections with new musical talent and the emerging generation within the creative industry.
Home to talented musicians and music supervisors, Racket Club utilizes a global network of composers and performing artists to create custom-tailored musical identities for every project.
Racket Club’s sister company is Uppercut, a creative postproduction boutique in New York and Atlanta. Racket Club donates a percentage of all profits to the NAACP Legal Fund, Harlem Village Academies, and Black Lives Matter.
Oscar and Emmy-Winning Composer Kris Bowers Joins Barking Owl For Advertising, Branded Content
Music, audio post and sonic branding house Barking Owl has taken on exclusive representation of Oscar and Emmy-winning composer Kris Bowers for advertising and branded content.
Bowers’ recent film scores include The Wild Robot and Bob Marley: One Love, alongside acclaimed past works such as The Color Purple (2023), King Richard and Green Book. His contributions to television are equally impressive, with scores for hit series like Bridgerton, When They See Us, Dear White People, and his Daytime Emmy Award-winning score for The Snowy Day.
In addition to his work as a composer, Bowers is a visionary director. He recently took home the Academy Award for Best Documentary Short Subject for his directorial work on The Last Repair Shop. The emotionally touching short film spotlights four of the people responsible for repairing the musical instruments used by students in the Los Angeles Unified School District (LAUSD). The Last Repair Shop reflects the positive influence that musical instruments have on the youngsters who play them, and the adults in the LAUSD free repair service who keep them working and in tune.
Barking Owl CEO Kirkland Alexander Lynch said of Bowers, “His artistry, diversity of style and depth of storytelling bring an unparalleled edge to the work we create for global brands. His presence on our roster reflects our continued commitment to pushing the boundaries of sound and music in advertising.”
Johanna Cranitch, creative director, Barking Owl, added, “Kris first caught my attention when he released his record ‘Heroes + Misfits’ where he fused together his jazz sensibility with a deeply ingrained aptitude for melody, so beautifully.... Read More