SHORT CUTS
Zona Design, New York, created and produced a program package for Soapnet’s SoapCenter news magazine show. The redesigned package includes a new logo, program open, transitions, segment intro, lower thirds, and backgrounds. Zona credits include creative director Zoa Martinez, executive producer Dennis Fluet, associate creative director/designer Curt Neumann, designers Jane Holland and Brad Marks, composite artist Rick Malwitz, 3-D animator Timothy Clark, and assistant producer Jill Haick.
Anthony Marinelli of New York-based Steel Rose Editorial cut "Whoopi Says," :60 in the "I Love New York" campaign. The commercial features scenes of New York, intercut with celebrities stating their love for the Big Apple. John Marinis was assistant editor for Steel Rose. The ad was directed by Mark Claywell of Highway 61, New York.
Hollywood-headquartered digital design and communications company Rezn8, completed work on a spot for the Lili Claire Foundation, a non-profit organization dedicated to helping raise awareness of those living with Williams Syndrome and other related neurogenetic birth defects. Rezn8’s task was the deliver graphics for the :30 that the Foundation could air as part of its campaign to raise public awareness for its cause. Rezn8 composited photographs of stricken children, as well as Friends star Matthew Perry, within the framework of the :30. Previously, Rezn8 had designed a logo for the Foundation at its inception in 1998.
MUSIC NOTES
Duotone Audio Group, New York, composed music for client MONY and New York agency Hanft Byrne Raboy & Partners. Patrick Zimmerli was the composer/arranger on "Old Men," while Pete Min and Carla Capretto were composers/arrangers on "Birds & Bees."