Dutch directing collective PostPanic has expanded its relationship with Savage, signing on with the shop–which maintains offices in New York and Prague–for representation in North America. Savage, under the aegis of founder Pavla Burgetova, had already been working with PostPanic in Europe.
Based in Amsterdam, PostPanic’s expertise spans live action, motion graphics, visual effects and 2D/3D animation. The collective’s core members include co-founder Mischa Rozema and Chris Staves. The former is perhaps the best known helmer in the collective while Staves–who directs and heads up the in-house effects team at PostPanic’s central Amsterdam studio–was a former partner and director at Psyop, New York, as well as creative director for both MassMarket (N.Y.) and Method (L.A.)
Most recently, Savage and PostPanic teamed up to produce lauded titles for the 2011 OFFF Design festival in Barcelona, Spain. Shot on location in Prague, the project combines live action with provocative, graphic-led visual effects guiding the viewer through a grim scenario embedded with the names of artists appearing at the festival. The press and festival attention generated by the piece helped garner Rozema a feature film project on which he is currently working.
PostPanic’s work spans varied platforms, from traditional broadcast to production of digital assets for websites and mobile, as well as several 3D projection spots for such clients as Mattel’s HotWheels.
Among PostPanic’s collection of kudos is a 2009 AICP Next Award in the Experiential category for the “Lost Ring” film trailers, part of the digital campaign created by AKQA San Francisco for McDonald’s sponsorship of the 2008 Olympics. PostPanic has turned out work over the years for such U.S. agencies and clients as Goodby, Silverstein & Partners, McCann Erickson, Nike and Google.
Additionally Savage has lined up a couple of independent reps in the U.S., with Siobhan McCafferty & Associates now handling the West Coast, and Catherine De Angelis of Hot Betty covering the Midwest.
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