A brief acceptance speech isn’t enough. And that’s a luxury afforded just for those who win. What about those who are “merely” nominated? The fact is that it’s a high honor to attain nominee or award winner status yet for both there should be a place to reflect on the work and share with others what made it special, what creative challenges were met, what was learned from the experience.
That’s where our survey of nominees (and a couple of winners) comes into play relative to the 2011 HPA Awards which were presented last week (11/10) during a gala evening ceremony at the Skirball Cultural Center in Los Angeles. The Hollywood Post Alliance’s competition recognizes the achievements of postproduction artisans and their creative and technical contributions to the creation of motion pictures, commercials and television programs.
Those receiving HPA recognition, who span such disciplines as color grading, editing, sound and compositing, are deserving of a chance to discuss their work. So we posed a couple of multi-pronged questions to select nominated artists:
1) What was (were) the greatest creative and/or logistical challenge(s) posed by the work which earned you a 2011 HPA Award nomination, and how did you successfully meet those challenge(s)?
2) Clearly one project informs others down the road. What lesson(s) did you take away from your experience on your HPA Award-nominated work?
(See SHOOTonline, 11/11 for a full rundown of HPA Award winners.)
Here’s a sampling of the feedback we received:
Erik Emond, editor, Outside Edit + Design, New YorkHPA-nominated work: Outstanding Editing-Commercial, Lenovo’s “Anthem” 1) I would say the greatest challenge posed by the Lenovo “Anthem” spot was making it feel like a cohesive piece despite the variation in source footage. Once it was figured out what footage would be licensed and what needed to be shot, we worked in conjunction with the production company to compose the shots that we would be working into the edit. The spot is about “doing” and from an editing standpoint, this spot was truly about movement and relationships, and with that in mind I worked towards making “Anthem” a cohesive 60 second piece. In the end the footage, music composition and color all worked together to make it an emotional spot that could help set Lenovo apart from other computer companies. 2) My biggest takeaway from this project is just a reinforcement of how important the creative process is in making something that people will react to. Working with talented people on what would become “Anthem” from nearly its inception is something that was invaluable in its realization. |
Siggy Ferstl, colorist, Company 3, Santa MonicaHPA Award-winning work: Outstanding Color Grading-Commercial, Nissan’s “Value of Zero” 1) The “Value of Zero” spot was designed to show a rapid series of “zero”-shaped objects in order to promote the concept that the Nissan Leaf has zero emissions. We see all sorts of images that suggest that same shape–a manhole cover, pieces of machinery, a tire hanging from a tree, a pregnant lady’s belly. Everything was shot very cleanly and it was important for me to color that way too–pure and real, with colors that are rich and playful but not overly saturated. |
Jason Fotter, co-founder/VFX supervisor, FuseFX, Burbank,. Calif.HPA-nominated work: Outstanding Compositing-Television for No Ordinary Family, the “No Ordinary Double Standard” episode. 1) The work on the mist man involved all the challenges of character animation combined with full fluid dynamic simulation. Fluid Dynamics, whether it’s Fire, Smoke, or Mist are always a challenge in visual effects. FuseFX had been fine tuning our in-house Fluid Simulation Software, and the Mist Man for No Ordinary Family was an excellent opportunity for us. We did match moving of the live action actor in many shots and then transitioned into a fully keyframed performance. We did many iterations and evaluated the character performance as base geometry before we ever generated any mist passes. Based on extensive testing and development, we had a good feel for how the mist simulation would behave before we actually did any simulations. In addition to the base model, the character was augmented with extra geometry and particles, which were animated both procedurally and through key framing. We also did substantial modeling of surrounding geometry and people to make sure the Mist interacted with its environment. In real life Mist does not have any mass, but this character needed the ability the attack and hold Stephanie (Julie Benz) against the wall, as well as escape through vents and doors, and come out of a shower head. We ended up with an anthropomorphic type of character for the “attack” scene. The human shape gave us the ability to hold Stephanie up against the wall and at the same time keep the Mist qualities of his character that matched the other more fluid like scenes. |
Mitch Gates, CG supervisor, Encore Hollywood.HPA-nominated work: Outstanding Compositing-Television for Necessary Roughness, Pilot episode 1) The series Necessary Roughness is about a sports therapist and portions of the pilot episode take place during a football game. The scenes were shot inside the Georgia Dome, an enormous stadium, and we at Encore were charged with turning a few hundred real-life extras into tens of thousands of spectators. |
Chris Ryan, partner/colorist, Nice Shoes, New York.HPA-nominated work: Outstanding Color Grading-Commercial, American Express’ “Curtain” 1) The greatest challenge was coming up with a look that captured the cinematic nature of the piece without overshadowing the performance of Conan (O’Brien), the cinematography, the amazing screenplay, the sharp editing or the direction. Sometimes the color will have a tendency to overwhelm the other elements on a project like this which creates a creative imbalance. This piece was a great throwback to classic, big advertising and I wanted to make it look special. |
Tom Sartori, colorist, Fotokem, Burbank, Calif.HPA-nominated work: Outstanding Color Grading-Television, Breaking Bad, the “Box Cutter” episode 1) Breaking Bad began with the pilot lensed by the Oscar-winning cinematographer John Toll, ASC. The visual approach has always been to make the show “striking and real.” When Michael Slovis, ASC took on the series, the goal was to “intensify the characters and situations” presented when the drug underworld meets suburbia. High contrast cross/backlighting, handheld camera, and disturbingly beautiful compositions all add to the strong visual statement. Shooting 35mm film from day one has been a must, enabling the clarity and contrast that is sometimes difficult to achieve with digital acquisition. My biggest challenge on the series is to color correct and match over 500 shots in an eight-hour day, so being “glued to the chair” is a requirement. After 28 years of coloring features and episodics, it is still a pleasure to work with the talented artists in the industry. And the team from Breaking Bad is stellar in every regard. |
Stephen Schaffer, A.C.E., editor, Pixar Animation Studios, Emeryville, Calif.HPA-nominated work: Outstanding Editing-Feature Film, Cars 2 1) Probably the biggest logistical challenge on Cars 2 was the shortened production schedule. We navigated this challenge by delegating a lot of the daily responsibilities that would normally fall in the director’s lap, to the department leads. This way we were able to considerably filter some of the smaller decisions down before they were put in front of our director. |
Steven J. Scott, supervising digital colorist, creative director and VP of EFILM, Hollywood, Calif.HPA Award-winning work: Outstanding Color Grading using a DI process–Feature Film, The Help. 1) There were a number of ways we could have gone with this 1960s’ era film, but [DP] Stephen Goldblatt opted for a straight forward color correction without period treatments. He wanted this story of times past visually grounded with the look of the here-and-now. The actresses had entirely different skin tones. The challenge in a situation of that nature is to balance out skin tones to showcase each actor equally, without them looking like they have a light window on them. I accomplished this by animating shapes for their faces to isolate and re-light on them in a natural way. This helped to bring out the subtleties in their eyes and the full range of expressions that were the heart of their performances. In one scene, Viola Davis’ character is on a darkly lit street, where she could have faded into the background. I brought the street lights and pavement down and opened her up so we could witness the angst and panic in her face. I learned the importance of subtlety and nuance in performance, and the careful work needed to light someone convincingly–all without showing your hand. |
Jun Zhang, lead compositor, Brainstorm Digital, Brooklyn, NYHPA-nominated work: Outstanding Compositing-Television, Boardwalk Empire, the “Family Limitation” episode. 1) The biggest challenge for us on this project was probably how we could create such a large complex Atlantic City boardwalk set extension convincingly in a 2 and 2.5D compositing realm. Ideally, we would use our fully built 3D environment and probably add a crowd system. But given that we had a very specific schedule and budget to finish a large shot, that became impractical. Instead, we carefully examined each shot and only used 3D for the most problematic areas. For the rest we utilized Nuke’s powerful 3D system and basically rebuilt the set with projections. It took some time to set up initially, but by reducing the 3D render time and putting control in the hands of our compositors, we were able to get a much faster turnaround for revisions. |