Post-Its
Steve Hendricks is joining Post Logic Studios as president and CEO. He succeeds Barry Snyder who left the company–which maintains facilties in Hollywood and New York–last month. Hendricks brings two decades of post experience to his new roost. He is perhaps best known for having served as president/CEO of Virgin Digital Studios–an entertainment arm of Richard Branson’s Virgin Group, Ltd.–where he oversaw operations of post studios in Los Angeles, New York, London, Mexico City and Vancouver, B.C. One of those shops was the former 525 Studios, Hollywood, which he, U.K. editor Kelvin Duckett and Virgin partnered to create in ’87. Hendricks had most recently been consulting; he served briefly as CEO of now defunct CCA….Editor Nick Lofting, formerly of Santa Monica-based Chrome, has joined Union Editorial, Santa Monica….Klasky Csupo Studios, Hollywood, has hired Jill Heinrich as director of postproduction. She will oversee the editorial and finishing processes for episodic TV and feature films on Klasky Csupo projects, as well as commercials for ka-chew!, the parent company’s spot division….Nice Shoes, New York, has promoted Gene Curley and Ron Sudul to night colorist positions; both had previously served as assistant colorists to company senior colorists Scott Burch, Lez Rudge and Chris Ryan……Golden LA Signs Director Ashley Armitage
Golden LA has added filmmaker Ashley Armitage to its talent roster.
Originally from Seattle, Armitage attended UCSB for Cinema Studies before pursuing her BFA in Photomedia from UW, often skipping classes to fly to New York City for shoots as a photographer. This early success opened doors to commercial filmmaking, fast-tracking her rise as a director. Armitage’s first commercial film was the product launch for Billie, “Project Body Hair.” The campaign won a People’s Voice Webby for Advertising, Media & PR Brand Strategy, racking up over one million views in its first 24 hours and aired in Times Square. “Project Body Hair” made history in 2018 as the first film to show female body hair being removed.
As a visual storyteller, Armitage’s filmmaking seamlessly fuses lighthearted humor with a powerful drive for social change, using her art to challenge and dismantle outdated concepts of identity and gender. By bringing levity and a modern sensibility to her films, Armitage’s directorial eye has caught the attention of companies seeking to create authentic, meaningful brand films. Her signature style of colorful tableaus has been seen in films and stills for brands like H&M, Levi’s, Nordstrom, Adidas, Nike, Bumble, Showtime, First Aid Beauty, Viceland, and Billie. She continues to work behind the camera as a photographer, with her images featured in i-D, Dazed, Teen Vogue, Vogue UK, and Vogue Portugal, and in front of the camera, appearing in campaigns for Gucci’s Guilty fragrance, Nylon x Polaroid, Nordstrom, and Chanel x i-D.
“I love the people at Golden LA,” remarked Armitage. “I’m fortunate enough to have worked with [Golden LA EP] Dahlia Stone before. [Managing director] Matt Marquis is so... Read More