Bill Reilly, owner and executive producer of Los Angeles-based Brilliant Works, has been named executive producer for Pictures in a Row‘s commercial and digital divisions. The announcement was made by PICROW founder, director Peter Lang. Reilly will bring Brilliant Works directors Zach Braff, Michael Haldane, and Art Streiber over to PICROW.
Reilly has an extensive entertainment industry background that spans almost three decades. From his early work at Dream Quest Images, Lucasfilm, and other leading visual effects companies, Reilly went on to develop strong creative and business relationships with ad agencies around the country. He more recently served as executive producer for commercials and advertising content at animation and mixed-media production house Curious Pictures.
Over the years, Reilly has worked on a number of high-profile campaigns, including Super Bowl spots for Pizza Hut that starred Donald Trump and Fran Drescher, and production packages for Dr. Pepper, Lay’s, Coke, and other major brands. As an EP, Reilly has teamed with many talented directors–he executive produced Pella Windows’ “Elopement,” which was directed by Mike Bigelow for Y&R NY and earned a nomination for the primetime commercial Emmy Award in 1998.
Recent commercial work for PICROW includes Lang’s ongoing work for USAA (for Lowe Campbell Ewald Detroit), the latest featuring NFL football star Robert Griffin III (RG3), who introduces viewers to his hometown in Texas and his dedicated parents, both Army veterans. Lang has also completed several branded content shorts for Hyundai through Greenlight Media for Jimmy Kimmel Live. Director Peter Lydon just shot a spot entitled “Sky” starring Al Pacino for Sky Broadband and BBH-London, while Bryan Barber directed a spot for Charter Communications out of GlobalWorks. On the digital side, PICROW editor Ben Nussbaum put on his director’s cap to complete a short film for longtime client SCAN Health Plan (out of Engle + Murphy). The film, “Fragile Safety Net”, reminds doctors and other medical professionals of the healthcare obstacles often faced by the elderly.
Recent projects for Brilliant Works directors include heartfelt spots (“Danny”, “Martine”, “Rose” and “Ron”) directed by Haldane for Bayer (Energy BBDO, Chicago). Haldane has also helmed campaigns for BCAA Travel Insurance (Rethink Vancouver) and DuPont (Ogilvy & Mather New York). Braff is known for his feature and TV work, but has directed spots for Dunkin Donuts (Hill Holliday Boston), Hanes (The Martin Agency) and Head & Shoulders (Saatchi & Saatchi New York).
Directors Amy+Pilar and Jose Antonio Prat Join Reform School
Boutique content production company Reform has added comedy directing duo Amy+Pilar (Amy York Rubin and Pilar Boehm) and award-winning multicultural director Jose Antonio Prat to its roster for U.S. representation spanning commercials and branded entertainment.
Partners in both life and art, Amy+Pilar are know for their sharp wit and comedic timing. Their synchronicity is evident in a body of work across TV, film and commercials. Prior to joining Reform School, Amy+Pilar had been repped in the ad market by production company Knucklehead.
Amy has directed high-profile comedy sketches featuring stars like Amy Schumer, Kate McKinnon, and Sarah Silverman. On the episodic front, Amy has helmed for series such as Fresh Off the Boat, Casual, Superstore and Angie Tribeca--as well as the pilot for the hit Netflix comedy Dead to Me.
Before joining forces with Amy behind the camera, Pilar was a psychotherapist, a background that informs her ability to create fascinating characters and stage irresistible, nuanced performances. Amy and Pilar’s shared passion for comedy brought them together. Their collaboration began with a Synchrony Bank campaign, starring cult-comedy favorite Maribeth Monroe (Workaholics), and they went on to direct the pilot of the Hulu series Love, Victor. Amy+Pilar’s ad fare also includes spots for Uber’s “Go-Get” campaign and “Shift,” starring Martin Starr.
“We have been fans of Amy and Pilar for a long time,” said Ryan Ennis, executive director at Reform School. “They excel at capturing comedic performances and dialogue. Coming from the TV and L.A. comedy scenes, they’ve built a strong following and collaborated with some of our favorite funny people.... Read More