Paul Stechschulte has joined Pereira & O’Dell as executive creative director in San Francisco. An art director by trade, Stechschulte was most recently with Goodby Silverstein & Partners (GS&P), San Francisco where he was group creative director. His career includes posts at Wieden+Kennedy Amsterdam, 180 Amsterdam and Crispin Porter+Bogusky (CP+B) in Miami.
At GS&P he helped create the internationally award-winning Sprint “Now Network” campaign and served as group creative director on Sprint Nextel’s “Wedding” which earned a primetime commercial Emmy nomination in 2009. (“Wedding” was directed by Jim Jenkins of O Positive Films.)
In 2002 at CP+B, Stechschulte and colleagues reintroduced the MINI brand to the U.S. for BMW. The highly successful launch did not include a single television ad; unheard of in the American automobile marketplace. Additionally, he contributed creatively to the American Legacy Foundation’s “Truth” campaign (also with CP+B which worked jointly for the client with Arnold, Boston). The anti-tobacco campaign is credited with preventing hundreds of thousands of U.S. teens from starting to smoke.
Among those Stechschulte will collaborate with at Pereira & O’Dell is agency chief creative officer/co-founder PJ Pereira.
Apple and Google Face UK Investigation Into Mobile Browser Dominance
Apple and Google aren't giving consumers a genuine choice of mobile web browsers, a British watchdog said Friday in a report that recommends they face an investigation under new U.K. digital rules taking effect next year.
The Competition and Markets Authority took aim at Apple, saying the iPhone maker's tactics hold back innovation by stopping rivals from giving users new features like faster webpage loading. Apple does this by restricting progressive web apps, which don't need to be downloaded from an app store and aren't subject to app store commissions, the report said.
"This technology is not able to fully take off on iOS devices," the watchdog said in a provisional report on its investigation into mobile browsers that it opened after an initial study concluded that Apple and Google effectively have a chokehold on "mobile ecosystems."
The CMA's report also found that Apple and Google manipulate the choices given to mobile phone users to make their own browsers "the clearest or easiest option."
And it said that the a revenue-sharing deal between the two U.S. Big Tech companies "significantly reduces their financial incentives" to compete in mobile browsers on Apple's iOS operating system for iPhones.
Both companies said they will "engage constructively" with the CMA.
Apple said it disagreed with the findings and said it was concerned that the recommendations would undermine user privacy and security.
Google said the openness of its Android mobile operating system "has helped to expand choice, reduce prices and democratize access to smartphones and apps" and that it's "committed to open platforms that empower consumers."
It's the latest move by regulators on both sides of the Atlantic to crack down on the... Read More