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    PEOPLE ON THE MOVE

    By SHOOT StaffUpdated:No Comments1400 Views
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    Sheldon J. Levy has been named senior VP/associate director of broadcast production at Saatchi & Saatchi New York. Previously, he served as executive producer for the agency.

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    Long Haymes Carr, Winston-Salem, N.C., has named Mylene Pollock chief creative officer. Pollock was with Ogilvy & Mather, N.Y., as senior partner, group creative director and a member of the operating board.

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    Francisco Letelier has been appointed senior VP/creative director at La Agencia de Orci & Asociados. Before joining the Los Angeles-headquartered agency, Letelier served as creative director for Leo Burnett Chicago’s Hispanic division.

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    DDB Needham Chicago has promoted Bryan Sweeney to executive producer. Sweeney’s previous title was senior producer. The agency also upped producer Karim Bartoletti to senior producer.

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    Stephen Scherer has joined Wolf Group, Rochester, N.Y., as creative supervisor. Scherer comes to Wolf Group from Eric Mower & Associates, Rochester, where he was an associate creative director.

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    Robert Merlotti has joined the Chicago office of J. Walter Thompson, in the position of executive VP/executive creative director. Previously, Merlotti was VP/creative director at DDB Needham Chicago. Additionally Matt McIntyre has been promoted to art director from computer technician, new business specialist.

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    BBDO West, San Francisco, has hired Joey LaCascia as VP/associate creative director. LaCascia most recently held the title of VP/senior art director at Publicis & Hal Riney, San Francisco.

    Category:News



    Hollywood’s Oscar Season Turns Into A Pledge Drive In Midst Of L.A. Wildfires

    Wednesday, January 15, 2025

    When the Palisades Fire broke out in Los Angeles last Tuesday, Hollywood's awards season was in full swing. The Golden Globes had transpired less than 48 hours earlier and a series of splashy awards banquets followed in the days after.

    But the enormity of the destruction in Southern California has quickly snuffed out all festiveness in the movie industry's high season of celebration. At one point, the flames even encroached on the hillside above the Dolby Theatre, the home of the Academy Awards.

    The fires have struck at the very heart of a movie industry still trying to stabilize itself after years of pandemic, labor turmoil and technological upheaval. Not for the first time this decade, the Oscars are facing the question of: Should the show go on? And if it does, what do they mean now?

    "With ALL due respect during Hollywood's season of celebration, I hope any of the networks televising the upcoming awards will seriously consider NOT televising them and donating the revenue they would have gathered to victims of the fires and the firefighters," "Hacks" star Jean Smart, a recent Globe winner, wrote on Instagram.

    The Oscars remain as scheduled, but it's certain that they will be transformed due to the wildfires, and that most of the red-carpet pomp that typically stretches between now and then will be curtailed if not altogether canceled. With so many left without a home by the fires, there's scant appetite for the usual self-congratulatory parades of the season.

    Focus has turned, instead, to what the Oscars might symbolize for a traumatized Los Angeles. The Oscars have never meant less, but, at the same time, they might be more important than ever as a beacon of perseverance for the reeling movie capital.

    The film academy... Read More

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