SixTwentySix, the creative studio helmed by co-founders Austin Barbera and Jake Krask, has appointed Paul Muhlbach as executive producer and sr. brand partner. With over four years of experience at Stept Studios and a rich career history including roles at Crispin Porter+Bogusky, Stink Studios, and B-Reel, Muhlbach brings a depth of expertise to his new role.
Throughout his career, Muhlbach has been instrumental in driving global campaigns for high-profile brands and entertainment partners. His strategic insights and creative prowess have earned him accolades including Shorty, Clio, and Webby Awards for brands such as Jose Cuervo, PayPal, and WeTransfer.
In a joint statement, partner and EP Barbera, and partner/managing director Krask shared, “Paul’s extensive expertise and nuanced understanding of brand dynamics position him as a pivotal asset to SixTwentySix’s growth. His proven track record of driving groundbreaking stories and fostering innovative collaborations aligns perfectly with our vision to create content that doesn’t just capture attention, but profoundly impacts culture.”
Muhlbach remarked, “Watching SixTwentySix grow into the powerhouse creative studio they’ve become has been an incredible ride. After meeting with Austin and Jake, I had zero doubts about the company’s vision and passion for creating culturally relevant work that makes waves.”
Recently, SixTwentySix has collaborated on projects with notables such as Edmunds, Pathwater, Angel’s Envy, and eBay to name only a few as well as top artists including Lil Nas X and Megan Thee Stallion. The studio has also garnered acclaim and recognition this year including becoming an honoree at the Webby Awards, receiving multiple Telly Award People’s Telly noms, and nods at the Berlin VMAs, including for Best Production Company.
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More