Partizan has added the London-based directing duo Ethan & Tom to its roster for global representation. Known for their expert technical fluency and authentic casting, Ethan & Tom deploy diverse methods of filmmaking, telling stories ranging from well-crafted visual jokes to stunning and extravagant cinematic worlds.
Ethan & Tom met in 2017 at the University of Westminster where they started making music videos for friends. One of their early projects for the band Badgirl$ caught the attention of Sony Music, leading to a series of successful videos–all while they were still students.
They’ve since worked with a diverse array of artists, including Flohio, Greentea Peng, P-rallel, Nayana IZ, Wu-Lu, Berwyn, PinkPantheress, Tendai, and Jeshi. Ethan & Tom’s work captures the essence of their collaborators and finds intimacy in the artists with whom they work. Ethan & Tom have collaborated with brands like Toyota, North Face, Puma, JD Sports, Lacoste and Gorillas. Prior to joining Partizan, Ethan & Tom were most recently represented by Academy.
In a joint statement, Ethan & Tom shared, “We’re really excited to be joining Partizan’s roster, their creative spirit and exceptional team of producers, reps and EPs have been a dream to work with and we’re buzzing to be stepping into this next chapter with them.”
Partizan founder Georges Bermann said, “Ethan and Tom’s reputation for originality, dedication, and innovative thinking has truly stood out. We’re anticipating a very exciting future for them at Partizan.”
California Gov. Newsom Signs Laws To Protect Actors Against Unauthorized Use Of AI
California Gov. Gavin Newsom signed off Tuesday on legislation aiming at protecting Hollywood actors and performers against unauthorized artificial intelligence that could be used to create digital clones of themselves without their consent.
The new laws come as California legislators ramped up efforts this year to regulate the marquee industry that is increasingly affecting the daily lives of Americans but has had little to no oversight in the United States.
The laws also reflect the priorities of the Democratic governor who's walking a tightrope between protecting the public and workers against potential AI risks and nurturing the rapidly evolving homegrown industry.
"We continue to wade through uncharted territory when it comes to how AI and digital media is transforming the entertainment industry, but our North Star has always been to protect workers," Newsom said in a statement. "This legislation ensures the industry can continue thriving while strengthening protections for workers and how their likeness can or cannot be used."
Inspired by the Hollywood actors' strike last year over low wages and concerns that studios would use AI technology to replace workers, a new California law will allow performers to back out of existing contracts if vague language might allow studios to freely use AI to digitally clone their voices and likeness. The law is set to take effect in 2025 and has the support of the California Labor Federation and the Screen Actors Guild-American Federation of Television and Radio Artists, or SAG-AFTRA.
Another law signed by Newsom, also supported by SAG-AFTRA, prevents dead performers from being digitally cloned for commercial purposes without the permission of their estates. Supporters said the law is... Read More