Partizan has added Canadian director Jason Jeffrey–whoโs known for his story-driven cinematic comedy–to its roster for representation in the U.S., U.K. and France.
Jeffreyโs expert comedic timing can be seen in many commercial films for brands like Goldfish, Google, and Casino Days, with a Bronze Cannes Lion win for his laugh-out-loud work with KFC. Heโs also directed many spots for Canadian entities like Real Canadian Superstore and Choose. CA. Jeffrey helmed ads promoting the Brooklyn Film Festival and the Save Florida Man climate change initiative, which speaks to his innate ability to elevate a cause through story and expand a filmโs relatability through his sharp sense of humor.
Hailing from Edmonton, Alberta, Canada, Jeffrey grew up in the industry, frequently visiting his cinematographer father on set. Watching directors work across a variety of genres, he developed a deep appreciation for the craft of filmmaking. His films focus on strong casting and performances, with clear, structured storytelling. In his narrative filmmaking career, Jeffrey won an Emerging Filmmaker Award at TIFF and was nominated for Best Narrative Short Film at the Tribeca Film Festival for his short โA Teachable Moment.โ That film and his short โClown Faceโ both earned Vimeo Staff Picks.
โIโve always admired Partizan and how theyโve consistently put out great work for so many years,โ remarked Jeffrey. โEvery one of their directors is just so damn good at what they do. And each director feels unique within the company. The team at Partizan is full of smart, well-rounded, and funny people, which I think is important because this is a really fun job at the end of the day, and you want to have a good time with the people youโre doing it with.โ
Georges Bermann, founder and chairman of Partizan, added, โJasonโs clever eye for humanity makes his films feel like theyโre taken directly from lifeโs most weird and wonderful moments. The bottom line is his work makes me laugh out loud, which doesnโt happen every day! Weโre excited to represent Jason and support his future projects, artistic endeavors, and help him spread laughter all around the world.โ
Jeffrey had previously been represented in the U.S. market by m ss ng p eces. He is currently repped in Canada by production company MERCHANT.