British director Tom Tagholm, best known for the lauded 2012 commercial “Meet the Superhumans” promoting Paralympic Games coverage on U.K.’s Channel 4, has signed with Park Pictures, bicoastal and London, for joint U.S. and U.K. representation. Tagholm has helmed an eclectic body of work, first at 4 Creative in London where he started, and later working directly with ad agencies.
Tagholm has won most major creative awards such as Creative Circle, British Arrows and Cannes Lions, as well as several D&AD pencils, including the coveted black pencil for “Meet the Superhumans.” Among his other notable credits are Axe’s “Stairs” and Marie Curie’s “Symmetry.”
Park Pictures co-founder Jackie Kelman Bisbee said, “I can recall only a few times in my career where a director’s reel has moved me from laughter to tears (and back again) in just a few beats. Tom is a powerful and poetic storyteller.”
Director Lance Acord, Park Pictures’ co-founder, concurred. “I love watching Tom’s work. There’s purity in each film, which leaves a lasting impression. Nothing feels forced or contrived. Tom has an innate ability and great talent for storytelling.”
Tagholm said he was drawn to Park Pictures by the work of its directors as well as the personal affinity he developed for Acord, Bisbee and Stephen Brierley, exec producer at Park Pictures, London.