According to eMarketer’s recent Internet Video Audience report, based on a study conducted by InsightExpress, nearly half of 500 adult respondents watch news clips and music videos, while a third watch movie trailers and a quarter watch TV shows. Only 20 percent stream user-generated content.
The vast majority (87.9 percent) view videos at home, with much smaller numbers viewing at work or school.
The type of content viewed is dependent on age. Viewers 35 or older are 24 percent more likely to watch news clips, while 18-34 year olds are 38 percent more likely to watch streamed music videos.
The study also emphasized the growing audience for broadband video. Roughly half the U.S. population (157 million people) will view online video monthly by 2010, up from 107.7 million in 2006. “A huge audience will be available, and it will be up to advertisers and content providers to seize the opportunity by creating ever more effective ways to get in touch,” said eMarketer analyst David Hallerman, author of the report.
Jules Feiffer, Pulitzer Prize-Winning Cartoonist and Writer, Dies At 95
Jules Feiffer, a Pulitzer Prize-winning cartoonist and writer whose prolific output ranged from a long-running comic strip to plays, screenplays and children's books, died Friday. He was 95 and, true to his seemingly tireless form, published his last book just four months ago.
Feiffer's wife, writer JZ Holden, said Tuesday that he died of congestive heart failure at their home in Richfield Springs, New York, and was surrounded by friends, the couple's two cats and his recent artwork.
Holden said her husband had been ill for a couple of years, "but he was sharp and strong up until the very end. And funny."
Artistically limber, Feiffer hopscotched among numerous forms of expression, chronicling the curiosity of childhood, urban angst and other societal currents. To each he brought a sharp wit and acute observations of the personal and political relations that defined his readers' lives.
As Feiffer explained to the Chicago Tribune in 2002, his work dealt with "communication and the breakdown thereof, between men and women, parents and children, a government and its citizens, and the individual not dealing so well with authority."
Feiffer won the United States' most prominent awards in journalism and filmmaking, taking home a 1986 Pulitzer Prize for his cartoons and "Munro," an animated short film he wrote, won a 1961 Academy Award. The Library of Congress held a retrospective of his work in 1996.
"My goal is to make people think, to make them feel and, along the way, to make them smile if not laugh," Feiffer told the South Florida Sun Sentinel in 1998. "Humor seems to me one of the best ways of espousing ideas. It gets people to listen with their guard down."
Feiffer was born on Jan. 26, 1929, in the Bronx. From... Read More