Olivier Lefebvre has been promoted from executive creative director to president and partner at FF Paris, the creative boutique agency founded by Fred & Farid.
This brings the Paris office in line with FF’s bureaus in Shanghai, Los Angeles, and New York, putting an executive from the creative division in charge of overall operations. FF began this strategic leadership shift in 2012 to be better-placed to respond to the rapid changes currently revolutionizing the marketing industry. FF Paris aims to be even more connected with the group’s three other agencies by intensifying collaboration between international teams and increasing direct contacts between creative people and the clients.
Lefebvre started as a copywriter at DDB Paris and became creative director at CLM-BBDO in less than 10 years. In 2014, he joined FF Paris as executive creative director. Throughout his career, he worked for more than 30 French and international brands such as Mercedes France, Tag Heuer Worldwide, Pepsi-Co International, Mars Group (Mars, Snickers, M&M’s,Whiskas, Suzy Wan), Greenpeace, Audi, Lipton International, Aviva, Eurostar, The Economist (worldwide campaign), EDF Digital, La Redoute, Bouygues Telecom,l’Equipe, Voyagessncf.com, and Inpes Tabaco.
Lefebvre is part of the exclusive Club of French Creative Directors, and is internationally multi-awarded: more than 35 Lions (including 8 golds), 9 D&AD (including 3 Yellow Pencils, 8 Graphite Pencils), 30 One Show awards (including 1 Best of Show), 35 Clio awards, and 50 Eurobest awards.
After 20 Years of Acting, Megan Park Finds Her Groove In The Director’s Chair On “My Old Ass”
Megan Park feels a little bad that her movie is making so many people cry. It's not just a single tear either — more like full body sobs.
She didn't set out to make a tearjerker with "My Old Ass," now streaming on Prime Video. She just wanted to tell a story about a young woman in conversation with her older self. The film is quite funny (the dialogue between 18-year-old and almost 40-year-old Elliott happens because of a mushroom trip that includes a Justin Bieber cover), but it packs an emotional punch, too.
Writing, Park said, is often her way of working through things. When she put pen to paper on "My Old Ass," she was a new mom and staying in her childhood bedroom during the pandemic. One night, she and her whole nuclear family slept under the same roof. She didn't know it then, but it would be the last time, and she started wondering what it would be like to have known that.
In the film, older Elliott ( Aubrey Plaza ) advises younger Elliott ( Maisy Stella ) to not be so eager to leave her provincial town, her younger brothers and her parents and to slow down and appreciate things as they are. She also tells her to stay away from a guy named Chad who she meets the next day and discovers that, unfortunately, he's quite cute.
At 38, Park is just getting started as a filmmaker. Her first, "The Fallout," in which Jenna Ortega plays a teen in the aftermath of a school shooting, had one of those pandemic releases that didn't even feel real. But it did get the attention of Margot Robbie 's production company LuckyChap Entertainment, who reached out to Park to see what other ideas she had brewing.
"They were very instrumental in encouraging me to go with it," Park said. "They're just really even-keeled, good people, which makes... Read More