NYC-headquartered Nice Shoes has hired colorist Oscar Oboza to start Nice Shoes Minneapolis out of Volt Studios, expanding on the Remote Services partnership between the two companies to offer on-site color grading. This follows the recent move of Nice Shoes colorist Ron Sudul to launch Nice Shoes Chicago out of Optimus, where Oboza had been a valuable member of the team for the past two years.
Oboza, a colorist with over 20 years of experience, has worked with postproduction studios in Dallas and Chicago, but his fondness for Minneapolis has drawn him to the Twin Cities in 1999, 2007, and now a third time with Nice Shoes Minneapolis at Volt. He’s collaborated with agencies Fallon, Carmichael Lynch, Martin Williams, Campbell Mithun, Periscope, Ogilvy Chicago, Marc USA, and Y&R to bring a variety of looks to projects for Target, Cadillac, Subaru, McDonald’s, BMW, Best Buy, and many other brands.
In addition to Minneapolis clients being able to work with Oboza in person and the rest of the team remotely, Nice Shoes is also upgrading Volt’s remote color connection to broadcast as well as to receive. This makes Oboza available via any of Nice Shoes’ remote partners in Chicago, Miami, Dallas, Detroit, New Orleans, Boston, Los Angeles, and Atlanta, in addition to Nice Shoes’ New York headquarters.
For his first project with Nice Shoes, Oboza flew to New York, collaborating with the team from Fallon on its new Arby’s campaign. He will start officially at Nice Shoes Minneapolis in mid-October, once construction of the color grading studio at Volt Studios is finalized.
