Nice Shoes has hired Adam Liebowitz as creative director of editorial. This marks the NYC-based creative studio’s official launch of a dedicated creative editorial division, with a roster of talent led by executive producer Tara Holmes.
Liebowitz comes to Nice Shoes after two decades at his own editorial studio, Go Robot!, and cutting at a number of other top editorial shops. Nice Shoes’ division has grown in reaction to evolving client needs, adding a highly curated slate of creative editors to complement its lineup of artists and producers. The roster of editorial talent will work across Nice Shoes’ global network of interconnected offices in NYC, Chicago, Toronto, Minneapolis and Boston.
Liebowitz’s has cut projects for such clients as Apple, IBM, UPS, AT&T, Verizon, FedEx, Nike, and NASCAR. His work has earned him recognition from Cannes Lions, AICP, Clios, AICE, and London Film Awards, among numerous other honors.
In addition to Liebowitz, the international roster features creative editors with backgrounds across multiple genres, including Marcos Castiel, Rami D’Aguiar, Colin Loughlin, John Maloney, Michael Reuter and Dan Suter. Nice Shoes has leveraged its integrated internal creative offerings on a number of recent projects, including a Gillette spot cut by D’Aguiar, AAA and Lipton spots edited by Castiel, an eBay spot from Reuter, as well as two Verizon Visible campaigns edited by Loughlin, both of which engaged the artistry of Nice Shoes’ VFX, design, and color teams.
The growth into a dedicated editorial division comes on the heels of adding two new colorists: Maria Carretero in New York, and Yulia Bulashenko in Toronto, as well as executive producer Kirsten Anderson in Boston. Both Holmes and managing director Justin Pandolfino have been instrumental in this strategic growth, adapting to industry shifts and addressing expanding client needs across advertising, entertainment, experiential and emerging technology.
Oscar and Emmy-Winning Composer Kris Bowers Joins Barking Owl For Advertising, Branded Content
Music, audio post and sonic branding house Barking Owl has taken on exclusive representation of Oscar and Emmy-winning composer Kris Bowers for advertising and branded content.
Bowers’ recent film scores include The Wild Robot and Bob Marley: One Love, alongside acclaimed past works such as The Color Purple (2023), King Richard and Green Book. His contributions to television are equally impressive, with scores for hit series like Bridgerton, When They See Us, Dear White People, and his Daytime Emmy Award-winning score for The Snowy Day.
In addition to his work as a composer, Bowers is a visionary director. He recently took home the Academy Award for Best Documentary Short Subject for his directorial work on The Last Repair Shop. The emotionally touching short film spotlights four of the people responsible for repairing the musical instruments used by students in the Los Angeles Unified School District (LAUSD). The Last Repair Shop reflects the positive influence that musical instruments have on the youngsters who play them, and the adults in the LAUSD free repair service who keep them working and in tune.
Barking Owl CEO Kirkland Alexander Lynch said of Bowers, “His artistry, diversity of style and depth of storytelling bring an unparalleled edge to the work we create for global brands. His presence on our roster reflects our continued commitment to pushing the boundaries of sound and music in advertising.”
Johanna Cranitch, creative director, Barking Owl, added, “Kris first caught my attention when he released his record ‘Heroes + Misfits’ where he fused together his jazz sensibility with a deeply ingrained aptitude for melody, so beautifully.... Read More