Register

    New York Noise Taps Kremens

    By SHOOT StaffUpdated:No Comments1449 Views

    By SUSAN LIN

    --

    Sound designer/composer Jim Kremens, who for eight years had been scoring commercials on a freelance basis, has signed with New York Noise for exclusive spot representation.

    Executive producer Craig Bishop, who co-owns New York Noise with creative director Rick DePofi, said the decision to add Kremens was based on "a combination of the quality of his spots, the clients, the product, and what Jim contributed. Across the board, what I saw was high-end work."

    Before joining the music house, Kremens regularly collaborated on spots with directors Jim Edwards of Barking Weasel Productions, Los Angeles, and Michael Haussman of Serious Pictures, London. Kremens’ credits include sound design and music for Sun Microsystems’ "Light’s Out" via Ingalls Moranville Advertising, Portland, Ore., and Audi’s "Take Control" via DDB Chicago, both directed by Edwards. Kremens also contributed in the same dual capacity for Guinness’ "Enigma" directed by Haussman for Messner Vetere Berger McNamee Schmetterer/Euro RSCG, New York. Additionally, Kremens has sound designed and scored Nike’s "Kenya," out of Wieden+ Kennedy, Portland, Ore., and directed by Joe Pytka, of PYTKA, Venice, Calif.

    Kremens describes his music as "grand and enigmatic." For the Audi commercial, Kremens had cut up and reassembled a speech by Martin Luther King, Jr. "In the end you couldn’t make out any words, but the passion was still there," he said. Kremens will score spots out of New York Noise as well as his own studio, which is equipped with a ProTools system and an AMEC 80-channel console.

    New York Noise’s composing roster also includes Danny Louis, Ed Potokar and Ed Choi. Bishop serves as the shop’s national rep.

    Category:News



    Jules Feiffer, Pulitzer Prize-Winning Cartoonist and Writer, Dies At 95

    Tuesday, January 21, 2025

    Jules Feiffer, a Pulitzer Prize-winning cartoonist and writer whose prolific output ranged from a long-running comic strip to plays, screenplays and children's books, died Friday. He was 95 and, true to his seemingly tireless form, published his last book just four months ago.

    Feiffer's wife, writer JZ Holden, said Tuesday that he died of congestive heart failure at their home in Richfield Springs, New York, and was surrounded by friends, the couple's two cats and his recent artwork.

    Holden said her husband had been ill for a couple of years, "but he was sharp and strong up until the very end. And funny."

    Artistically limber, Feiffer hopscotched among numerous forms of expression, chronicling the curiosity of childhood, urban angst and other societal currents. To each he brought a sharp wit and acute observations of the personal and political relations that defined his readers' lives.

    As Feiffer explained to the Chicago Tribune in 2002, his work dealt with "communication and the breakdown thereof, between men and women, parents and children, a government and its citizens, and the individual not dealing so well with authority."

    Feiffer won the United States' most prominent awards in journalism and filmmaking, taking home a 1986 Pulitzer Prize for his cartoons and "Munro," an animated short film he wrote, won a 1961 Academy Award. The Library of Congress held a retrospective of his work in 1996.

    "My goal is to make people think, to make them feel and, along the way, to make them smile if not laugh," Feiffer told the South Florida Sun Sentinel in 1998. "Humor seems to me one of the best ways of espousing ideas. It gets people to listen with their guard down."

    Feiffer was born on Jan. 26, 1929, in the Bronx. From... Read More

    MySHOOT Profiles


    Add A Comment