Aleysa Young of Untitled Films, Toronto, directed a campaign consisting of three spots to promote the Television Bureau of Canada’s 2012 Bessies, the annual awards competition for advertising film. The campaign is designed in part to get the word out that for the first time ever, the Bessies will celebrate the best in creative and craft, with the addition of the Craft Film category and 10 new awards. Honors will be given out for Animation, Best Use of Original Music, Casting, Cinematography, Colorist, Directing, Editing, Production Design, Sound Design, Special Effects and Compositing.
In addition, the Kari Award will go to this year’s Best Actor or Actress. Other prestigious accolades will include the Bob Mann Award for Excellence in Post-Production, the Janet Woods Award for Best Producer, and the Spiess Award for Lifetime Achievement in Television Advertising.
While the promos titled “The Editing Room” and “The Casting Session” tie into the Craft-fueled expansion, SHOOT chose “The After Party” which gives a tongue-in-cheek depiction of the scintillating conversation that comes during the celebrating that evening after the awards show.
Agency on the campaign is Red Urban, Toronto. The 2012 Bessies take place on Sept. 27, starting at 5 pm at the Royal Conservatory of Music.
After 20 Years of Acting, Megan Park Finds Her Groove In The Director’s Chair On “My Old Ass”
Megan Park feels a little bad that her movie is making so many people cry. It's not just a single tear either — more like full body sobs.
She didn't set out to make a tearjerker with "My Old Ass," now streaming on Prime Video. She just wanted to tell a story about a young woman in conversation with her older self. The film is quite funny (the dialogue between 18-year-old and almost 40-year-old Elliott happens because of a mushroom trip that includes a Justin Bieber cover), but it packs an emotional punch, too.
Writing, Park said, is often her way of working through things. When she put pen to paper on "My Old Ass," she was a new mom and staying in her childhood bedroom during the pandemic. One night, she and her whole nuclear family slept under the same roof. She didn't know it then, but it would be the last time, and she started wondering what it would be like to have known that.
In the film, older Elliott ( Aubrey Plaza ) advises younger Elliott ( Maisy Stella ) to not be so eager to leave her provincial town, her younger brothers and her parents and to slow down and appreciate things as they are. She also tells her to stay away from a guy named Chad who she meets the next day and discovers that, unfortunately, he's quite cute.
At 38, Park is just getting started as a filmmaker. Her first, "The Fallout," in which Jenna Ortega plays a teen in the aftermath of a school shooting, had one of those pandemic releases that didn't even feel real. But it did get the attention of Margot Robbie 's production company LuckyChap Entertainment, who reached out to Park to see what other ideas she had brewing.
"They were very instrumental in encouraging me to go with it," Park said. "They're just really even-keeled, good people, which makes... Read More