DDB Chicago has brought Myra Nussbaum on board as sr. VP, group creative director. She will oversee creative for the brands under the Mars Wrigley Confectionery portfolio, reporting to John Maxham, DDB Chicago’s chief creative officer.
Nussbaum has more than 15 years of industry experience, with an emphasis on brand advertising. She comes to DDB from FCB Chicago, where she served as sr. VP, creative director. During this time, she led a team of more than 20 creatives and worked on numerous accounts including Clorox, Aramark, BMO Harris Bank, Chicago Public Library, Choose Chicago, Valspar, and KFC, where she helped with the biggest product launch in the brand’s history.
Known for her ability to tap into pop culture and leverage social insights, Nussbaum has spent her career changing behaviors by creating cultures, in turn designing work that invokes brand loyalty. She received top honors at Cannes, D&AD, and The One Show for Valspar’s “Color for All” project, which helped colorblind people see color for the first time. Additionally her work for Oreo and Radio Flyer has gained industry recognition.
Prior to FCB, Myra was an associate creative director at Leo Burnett and a sr. art director at Digitas, both Chicago based. She was recently awarded Yellow and Wood Pencils at the 2016 D&AD Show, as well as Gold and Silver awards at the 2016 One Show and 2016 Cannes Lions Festival of Creativity.
