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    Mullen Illustrates Evolution For PBS

    By SHOOT StaffUpdated:No Comments1421 Views
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    CLIENT

    WGBH/PBS/Evolution.

    PRODUCTION CO.

    Picture Park, Boston and

    Santa Monica.

    Gerald Casale, director; Mike Trim, DP; Raub Shapiro, executive producer/line producer. "Flea Circus" shot at Defino Sound Stages, Sylmar, Calif., and on location in Los Angeles; "Cloning" shot on location in Los Angeles; and "Greased Pig" shot on location in Hidden Valley, Calif.

    AGENCY

    Mullen, Wenham, Mass.

    Edward Boches, chief creative officer; Greg Bokar, creative director/art director; Jim Garaventi, creative director/copywriter; Alyson Singer, director of broadcast/producer.

    EDITORIAL

    Editing Concepts, New York.

    Owen Plotkin, editor; Danny Ellen, assistant editor; Nancy Finn, executive producer.

    POST

    525 Studios, Santa Monica.

    Paul Bronkar, colorist.

    The ANX, New York.

    Jay Tilin, online editor.

    AUDIO POST

    HSR Studios, New York.

    Steve Rosen, mixer/engineer.

    MUSIC/SOUND DESIGN

    Mutato Muzika, West Hollywood.

    Mark Mothersbaugh, composer/sound designer, "Flea Circus" and "Greased Pig."

    THE SPOTS

    Three :30s promote the seven-part PBS Evolution series in a campaign titled "Why." "Flea Circus" features a stylish depiction of a flea circus, in which the star performer falls to his death. While screams of horror that seem more in keeping with the death of a human performer than with that of a mere flea are heard, the question, "Why should we care when another species dies?" is asked. The ad concludes with the sign-off, "Watch Evolution. A journey into where we’re from, and where we’re going." The documentary-style "Greased Pig" features a farmer extolling the virtues of pigs, while he prepares an animal for a greased pig contest. Scenes from a contest, where competitors try in vain to catch the victorious pig, are seen throughout the spot. The question, "Why did humans emerge as the dominant species?" is then posed. And to dramatize the question, "Why bother with men when cloning is a more efficient form of reproduction?" a series of average-looking guys is observed in candid, less-than-seductive moments at home, each singing along to Marvin Gaye’s "Let’s Get It On."

    Spots broke in September.

    Category:ScreenWork



    “Beatles ’64” Documentary Captures Intimate Moments From Landmark U.S. Visit

    Thursday, November 28, 2024

    Likely most people have seen iconic footage of the Beatles performing on "The Ed Sullivan Show." But how many have seen Paul McCartney during that same U.S. trip feeding seagulls off his hotel balcony?

    That moment — as well as George Harrison and John Lennon goofing around by exchanging their jackets — are part of the Disney+ documentary "Beatles '64," an intimate look at the English band's first trip to America that uses rare and newly restored footage. It streams Friday.

    "It's so fun to be the fly on the wall in those really intimate moments," says Margaret Bodde, who produced alongside Martin Scorsese. "It's just this incredible gift of time and technology to be able to see it now with the decades of time stripped away so that you really feel like you're there."

    "Beatles '64" leans into footage of the 14-day trip filmed by documentarians Albert and David Maysles, who left behind 11 hours of the Fab Four goofing around in New York's Plaza hotel or traveling. It was restored by Park Road Post in New Zealand.

    "It's beautiful, although it's black and white and it's not widescreen," says director David Tedeschi. "It's like it was shot yesterday and it captures the youth of the four Beatles and the fans."

    The footage is augmented by interviews with the two surviving members of the band and people whose lives were impacted, including some of the women who as teens stood outside their hotel hoping to catch a glimpse of the Beatles.

    "It was like a crazy love," fan Vickie Brenna-Costa recalls in the documentary. "I can't really understand it now. But then, it was natural."

    The film shows the four heartthrobs flirting and dancing at the Peppermint Lounge disco, Harrison noodling with a Woody Guthrie riff on his guitar... Read More

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