Moxie Pictures has added director and visual artist Jared Malik Royal to its roster. Already at his new roost he has helmed a spot for Comcast and is in production on his second job with the company. He is currently pitching on two other projects.
Royal, who had been freelancing prior to joining Moxie, is focused on creating work that expresses bold surrealism, thoughtful balance, and reflects the fringe experiences of counter cultures in film, music and design. With a background in marketing and brand development, he strategically approaches projects with precise detail and swift execution.
His work with brands, agencies, and creatives marries highly evocative and alluring imagery with powerful messages. He hopes to continue challenging conventional ideas of visual storytelling through diverse collaboration and exploration. He brings with him a portfolio of work for brands like Hypebeast, Mercedes-Benz and Levi’s.
Golden LA Signs Director Ashley Armitage
Golden LA has added filmmaker Ashley Armitage to its talent roster.
Originally from Seattle, Armitage attended UCSB for Cinema Studies before pursuing her BFA in Photomedia from UW, often skipping classes to fly to New York City for shoots as a photographer. This early success opened doors to commercial filmmaking, fast-tracking her rise as a director. Armitageโs first commercial film was the product launch for Billie, โProject Body Hair.โ The campaign won a Peopleโs Voice Webby for Advertising, Media & PR Brand Strategy, racking up over one million views in its first 24 hours and aired in Times Square. โProject Body Hairโ made history in 2018 as the first film to show female body hair being removed.
As a visual storyteller, Armitageโs filmmaking seamlessly fuses lighthearted humor with a powerful drive for social change, using her art to challenge and dismantle outdated concepts of identity and gender. By bringing levity and a modern sensibility to her films, Armitageโs directorial eye has caught the attention of companies seeking to create authentic, meaningful brand films. Her signature style of colorful tableaus has been seen in films and stills for brands like H&M, Leviโs, Nordstrom, Adidas, Nike, Bumble, Showtime, First Aid Beauty, Viceland, and Billie. She continues to work behind the camera as a photographer, with her images featured in i-D, Dazed, Teen Vogue, Vogue UK, and Vogue Portugal, and in front of the camera, appearing in campaigns for Gucciโs Guilty fragrance, Nylon x Polaroid, Nordstrom, and Chanel x i-D.
โI love the people at Golden LA,โ remarked Armitage. โIโm fortunate enough to have worked with [Golden LA EP] Dahlia Stone before. [Managing director] Matt Marquis is so... Read More