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    Move To Cable Sparks Major Audience Loss For NCAA Championship Game; A Rundown of Last Week’s Nielsens

    By SHOOTUpdated:No Comments2571 Views
    In this April 7, 2016 file photo, Dalton Rapattoni, from left, Sonika Vaid, Avalon Young, Mackenzie Bourg, Olivia Rox, Gianna Isabella, Lee Jean, Paula Abdul, Randy Jackson, and Ryan Seacrest appear at the "American Idol" farewell season finale in Los Angeles. Although CBS was the most popular broadcast network last week, Fox earned a win in the coveted 18-to-49-year-old demographic by showing the final two episodes of "American Idol." (Photo by Matt Sayles/Invision/AP, FIle)

    By David Bauder, Television Writer

    NEW YORK (AP) --

    Compared to last year, Jim Nantz lost more than half his audience with the NCAA men’s basketball championship game’s move from CBS to cable television’s TBS.

    Just under 13.9 million people watched Villanova’s last-second victory over North Carolina on TBS last week, which used the CBS basketball crew of Nantz, Grant Hill and Bill Raftery, the Nielsen company said. The 2015 final between Duke and Wisconsin, shown on CBS, had 28.3 million viewers.

    The Turner networks split the audience for the final game, showing telecasts with team-specific announcing teams on TNT and Tru TV. Add in those viewers, and the final was seen by a total of 17.8 million people. CBS did not provide the team-specific streams of the final game last year, not wanting to dilute its audience, but that wasn’t an issue with Turner owning TBS, TNT and Tru TV.

    March Madness fans can expect similar arrangements in the future. CBS and Turner on Tuesday announced an extension of its deal with the NCAA to show the tournament through 2032.

    The women’s national championship, with Connecticut winning its fourth straight title by beating Syracuse, was seen by just under 3 million viewers on ESPN last week.

    Although CBS was the most popular broadcast network last week, Fox earned a win in the coveted 18-to-49-year-old demographic by showing the final two episodes of “American Idol.” The iconic series’ finale was seen by 13.3 million viewers, Nielsen said.

    CBS averaged 7.8 million viewers in primetime last week. NBC had 5.7 million viewers, Fox had 5.4 million, ABC had 5 million, Univision had 1.9 million, ION Television had 1.4 million, the CW had 1.3 million and Telemundo had 1.2 million.

    TBS was the week’s most popular cable network, averaging 2.7 million viewers in prime time. Fox News Channel had 1.91 million, USA had 1.68 million, HGTV had 1.51 million and ESPN had 1.29 million.

    NBC’s “Nightly News” topped the evening newscasts with an average of 8.3 million viewers. ABC’s “World News Tonight” was second with 7.9 million and the “CBS Evening News” had 6.8 million viewers.

    Below are primetime viewership numbers compiled by Nielsen for April 4-10. Listings include the week’s ranking and viewership.

    1. “NCIS,” CBS, 15.67 million.

    2. NCAA Basketball Championship: Villanova vs. North Carolina, TBS, 13.85 million.

    3. “The Big Bang Theory,” CBS, 13.5 million.

    4. “American Idol” (Thursday), Fox, 13.31 million.

    5. “NCIS: New Orleans,” CBS, 12.28 million.

    6. “Little Big Shots,” NBC, 12.27 million.

    7. “60 Minutes,” CBS, 11.99 million.

    8. “Dancing With the Stars,” ABC, 11.72 million.

    9. “Empire,” Fox, 11.34 million.

    10. “The Voice” (Monday), NBC, 10.43 million.

    11. “Blue Bloods,” CBS, 10.35 million.

    12. “Madam Secretary,” CBS, 9.86 million.

    13. “American Idol” (Wednesday), Fox, 9.7 million.

    14. “NCAA Basketball Championship Pregame,” TBS, 9.67 million.

    15. “Survivor,” CBS, 8.99 million.

    16. “Hawaii Five-0,” CBS, 8.63 million.

    17. “Chicago Fire,” NBC, 7.68 million.

    18. “The Odd Couple,” CBS, 7.63 million.

    19. “Modern Family,” ABC, 7.51 million.

    20. “Criminal Minds: Beyond Borders,” CBS, 7.44 million.

    Category:News
    Tags:Nielsen



    Is “Glicked” The New “Barbenheimer”? “Wicked” and “Gladiator II” Hit Theater Screens

    Thursday, November 21, 2024

    "Barbenheimer" was a phenomenon impossible to manufacture. But, more than a year later, that hasn't stopped people from trying to make "Glicked" — or even "Babyratu" — happen.

    The counterprogramming of "Barbie" and "Oppenheimer" in July 2023 hit a nerve culturally and had the receipts to back it up. Unlike so many things that begin as memes, it transcended its online beginnings. Instead of an either-or, the two movies ultimately complemented and boosted one another at the box office.

    And ever since, moviegoers, marketers and meme makers have been trying to recreate that moment, searching the movie release schedule for odd mashups and sending candidates off into the social media void. Most attempts have fizzled (sorry, "Saw Patrol" ).

    This weekend is perhaps the closest approximation yet as the Broadway musical adaptation "Wicked" opens Friday against the chest-thumping sword-and-sandals epic "Gladiator II." Two big studio releases (Universal and Paramount), with one-name titles, opposite tones and aesthetics and big blockbuster energy — it was already halfway there before the name game began: "Wickiator," "Wadiator," "Gladwick" and even the eyebrow raising "Gladicked" have all been suggested.

    "'Glicked' rolls off the tongue a little bit more," actor Fred Hechinger said at the New York screening of "Gladiator II" this week. "I think we should all band around 'Glicked.' It gets too confusing if you have four or five different names for it."

    As with "Barbenheimer," as reductive as it might seem, "Glicked" also has the male/female divide that make the fan art extra silly. One is pink and bright and awash in sparkles, tulle, Broadway bangers and brand tie-ins; The other is all sweat and sand, blood and bulging... Read More

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