Melissa Nelson has been named to the new position of president, Publicis Seattle, reporting directly to Publicis Worldwide North America CEO Andrew Bruce. Nelson was named EVP and managing partner for the marquee T-Mobile business in December 2015. As president, she will continue to be the most senior lead on the business in the Seattle office.
“Melissa’s leadership on T-Mobile and her passion for their brand and business will be enriched in her new post,” shared Bruce. “Additionally, now her expertise and leadership will extend to all clients and the talented individuals who fuel our agency here in Seattle.”
In addition to T-Mobile, Publicis Seattle handles a range of clients which includes Visit Seattle, KEXP and the Special Olympics.
Immediately prior to joining Publicis Seattle, Nelson led the global Motorola business as group account director at Droga5 in New York. Her pedigree includes helping to build and manage teams creating award-winning work for Target, Chevrolet and HP. Nelson’s career also includes top account management positions at 72andSunny in Los Angeles and Goodby, Silverstein & Partners in San Francisco
Nelson stated, “Diving into and leading the T-Mobile business has been a phenomenal experience. It is an amazing brand, with a really strong POV. T-Mobile is a brand, and business, which is pivotal not only to the Seattle marketplace, but to our agency. I am proud to continue to partner with T-Mobile and additionally, to now lead, grow and expand Publicis in Seattle.”