Natalie Lam, whose honors include Cyber Grand Prix and Titanium awards at the Cannes Lions International Festival of Creativity, is joining McCann NY as executive creative director. She comes over from OgilvyOne where she was regional creative director for Asia and exec creative director of OgilvyOne Shanghai.
Lam will work across agency accounts but also lead the charge to further strengthen all digital capabilities into a world-class digital creative offering at McCann.
Lam is the third high profile creative talent recruited by Linus Karlsson, chairman/chief creative officer of McCann NY and London, since he joined the agency in February 2011. The others were Matias Palm-Jensen, who joined as chief innovation officer for McCann Europe based out of McCann London, and Andreas Dahlqvist, who joined as vice chairman, executive creative director for McCann NY. The other ECDs in the NY agency are George Dewey, Craig Markus, Steve Ohler and Leslie Sims.
An international creative executive who combines an integrated and digital expertise, Lam has worked in New York, China and Asia. In New York, she was with R/GA from 2003-2008, most recently as creative director on the global and U.S. Nike+, NikeiD, and Nike running accounts.
In 2008, Lam, a native of Hong Kong, moved back to China to join OgilvyOne and became the first female and youngest regional creative director for OgilvyOne Asia.
In addition to Nike, her clients over the years have included MasterCard, Motorola, Sony, Volkswagen, Coca-Cola, Target, Procter & Gamble and Unilever.
Lam’s work has also won a Black Pencil at D&AD, Best of Show at the One Show Interactive, Best of Show at the Clio Awards, Best of Show at the International Andy Awards, a Gold Cube from the Art Directors Club and a Gold at the London International Awards, among other honors.
Utah Leaders and Locals Rally To Keep Sundance Film Festival In The State
With the 2025 Sundance Film Festival underway, Utah leaders, locals and longtime attendees are making a final push โ one that could include paying millions of dollars โ to keep the world-renowned film festival as its directors consider uprooting.
Thousands of festivalgoers affixed bright yellow stickers to their winter coats that read "Keep Sundance in Utah" in a last-ditch effort to convince festival leadership and state officials to keep it in Park City, its home of 41 years.
Gov. Spencer Cox said previously that Utah would not throw as much money at the festival as other states hoping to lure it away. Now his office is urging the Legislature to carve out $3 million for Sundance in the state budget, weeks before the independent film festival is expected to pick a home for the next decade.
It could retain a small presence in picturesque Park City and center itself in nearby Salt Lake City, or move to another finalist โ Cincinnati, Ohio, or Boulder, Colorado โ beginning in 2027.
"Sundance is Utah, and Utah is Sundance. You can't really separate those two," Cox said. "This is your home, and we desperately hope it will be your home forever."
Last year's festival generated about $132 million for the state of Utah, according to Sundance's 2024 economic impact report.
Festival Director Eugene Hernandez told reporters last week that they had not made a final decision. An announcement is expected this year by early spring.
Colorado is trying to further sweeten its offer. The state is considering legislation giving up to $34 million in tax incentives to film festivals like Sundance through 2036 โ on top of the $1.5 million in funds already approved to lure the Utah festival to its neighboring... Read More