Moving Picture Company (MPC) has promoted colorist Matthieu Toullet to creative director of color, London. Toullet was recently awarded a Gold Cannes Lion in the Film Craft-Color Correction/Grading category for Burberry’s “Festive” directed by Megaforce.
In his new role, Toullet will be will be responsible for growing the evolving color offering of MPC’s London studio, with a view to continued collaboration with the world’s top brands and directors.
Bringing with him over 15 years’ experience grading commercials, music videos and feature films, Toullet joined MPC in 2014 from Digital District Paris. His work spans many genres, from the award-winning urban street campaign for Adidas “Unite All Originals” with SoMe and Sid Lee, to fashion films for Cacharel and Jean Paul Gualtier.
His portfolio of work also includes the striking grade on Volkswagen’s “The Others” for which he was awarded a Gold Ciclope, Volvo’s “The Birdman” and the JAIN “Makeba” promo, which collected Music Video of the Year at Victoires de la Musique.
Long-form credits include the TV series Midnight Sun, directed by Bjorn Stein and Mars Marlind.
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More