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    The Martin Agency Hires Letitia Jacobs as Exec Producer

    By SHOOTUpdated:No Comments5018 Views
    Letitia Jacobs

    EP John McAdorey moves to NY office which plans to expand its production capabilities

    RICHMOND, Va. --

    The Martin Agency has hired Letitia Jacobs as sr. VP/executive producer. She most recently served as executive director of content production at Y&R NY. In addition to freelancing on several Martin projects during the years, Jacobs started her career at The Martin Agency as an associate producer from 1995-1999.

    Jacobs returns to The Martin Agency with 20 years experience and a strong portfolio of work producing for top flight creative agencies including Wieden + Kennedy, Droga5, Mother and Fallon.

    “As a native of Richmond, I am thrilled to be coming home to work with one of the top agencies in the country,” said Jacobs. “Martin is the perfect place to make great work with great people like [EVP/managing director-production & development] Steve Humble and his team who are true believers and supporters of production as a whole.”

    In addition to Jacobs’ arrival, The Martin Agency will be expanding production capabilities in its New York office.

    “We are doing a swap with New York moving Letitia to Richmond and moving long-time executive producer John McAdorey to our 5th Avenue office to build up our content and digital production capabilities there,” Humble shared.

    The Martin Agency maintains offices in Richmond, NY and London.

    Category:News
    Tags:The Martin Agency



    Beyoncé’s Halftime Show Highlighted Netflix’s NFL Debut On Xmas Day

    Wednesday, December 25, 2024

    Beyoncé provided more excitement than either game during Netflix's NFL debut on Christmas Day.

    Riding into her halftime appearance on a white horse, the 32-time Grammy winner rocked her hometown Houston crowd with a nearly 13-minute performance on Wednesday.

    She surprised fans by bringing along Shaboozey to perform "Sweet Honey Buckiin" and Post Malone joined her for "Levii's Jeans."

    The action on the field didn't live up to expectations as the NFL showcased four of the AFC's top five teams.

    Patrick Mahomes and Travis Kelce exposed a glitch in Pittsburgh's defense during Kansas City's 29-10 rout in the first game.

    The broadcast itself went off just fine, quickly becoming the second-most popular live title on Netflix to date, according to NFL Media.

    Lamar Jackson and the Ravens led C.J. Stroud and the Texans to 17-2 at halftime before Beyoncé stole the show.

    Mariah Carey opened Wednesday's doubleheader with a taped performance of "All I Want for Christmas is You" and then the two-time defending Super Bowl champion Chiefs trounced the Steelers to clinch the No. 1 seed in the AFC.

    There were no signs of any major streaming issues during the game after Netflix experienced minor blunders at the start of the pregame show. The broadcast opened with roughly 10 seconds of silence because it appeared studio host Kay Adams' microphone wasn't turned on.

    Beyoncé's live performance at NRG Stadium was supposed to be the biggest test for the streaming giant and it seemed to go off without a hitch.

    Mahomes threw for 320 yards and three touchdowns and Kelce had eight catches for 84 yards and one score as the Chiefs (15-1) earned a first-round bye and home-field advantage throughout the AFC playoffs. The... Read More

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