Independent ad agency RPA has hired Marlon Hernandez for the role of VP, group creative director, Digital Group. Hernandez will report to EVP, chief creative officer Joe Baratelli and will manage the Digital Design group and guide digital programs for all clients.
Most recently Hernandez was creative director at Saatchi & Saatchi L.A. where he led the Platform Design team, which creates and manages Toyota’s digital presence across multiple consumer touchpoints.
“The ever-changing world of digital design continues to open new opportunities to create unique content for our clients,” said Baratelli. “Marlon, with his deep digital and design roots, Web dev, UX and UI experience, will shape compelling, cutting-edge digital experiences for all of our clients and their customers.”
Prior to Saatchi, Hernandez was at TBWAChiatDay, and Crispin Porter + Bogusky where he was digital design director. Before that, he gained experience at R/GA and ATTIK, NY. He has created interactive experiences and developed brand-identity systems and design standards for clients like Bank of America, Aetna U.S. Healthcare and the U.S. Postal Service. His brand experience extends to Pepsi, Tostitos, Adidas, Burger King, Microsoft, Volkswagen, Nike, Subaru, Verizon Wireless, and IBM.
Hernandez has been recognized by Cannes Cyber Lions, Clio Awards, One Show Interactive, Communication Arts Design Annual, Broadcast Design Association Awards, D&AD Annual and many more.
RPA’s client list includes American Honda, ampm, Apartments.com, ARCO, CoStar Group, Los Angeles Clippers, Farmers Insurance Group, Intuit Small Business, La-Z-Boy and Southwest Airlines.
Raoul Peck Resurrects A Once-Forgotten Anti-Apartheid Photographer In “Ernest Cole: Lost and Found”
When the photographer Ernest Cole died in 1990 at the age of 49 from pancreatic cancer at a Manhattan hospital, his death was little noted.
Cole, one of the most important chroniclers of apartheid-era South Africa, was by then mostly forgotten and penniless. Banned by his native country after the publication of his pioneering photography book "House of Bondage," Cole had emigrated in 1966 to the United States. But his life in exile gradually disintegrated into intermittent homelessness. A six-paragraph obituary in The New York Times ran alongside a list of death notices.
But Cole receives a vibrant and stirring resurrection in Raoul Peck's new film "Ernest Cole: Lost and Found," narrated in Cole's own words and voiced by LaKeith Stanfield. The film, which opens in theaters Friday, is laced throughout with Cole's photographs, many of them not before seen publicly.
As he did in his Oscar-nominated James Baldwin documentary "I Am Not Your Negro," the Haitian-born Peck shares screenwriting credit with his subject. "Ernest Cole: Lost and Found" is drawn from Cole's own writings. In words and images, Peck brings the tragic story of Cole to vivid life, reopening the lens through which Cole so perceptively saw injustice and humanity.
"Film is a political tool for me," Peck said in a recent interview over lunch in Manhattan. "My job is to go to the widest audience possible and try to give them something to help them understand where they are, what they are doing, what role they are playing. It's about my fight today. I don't care about the past."
"Ernest Cole: Lost and Found" is a movie layered with meaning that goes beyond Cole's work. It asks questions not just about the societies Cole documented but of how he was treated as an artist,... Read More