CLIENT
Miller Brewing Company.
PRODUCTION CO.
Epoch Films, bicoastal.
Stacy Wall, director; Mott Hupfel, DP; Doug Halbert, executive producer; Adam Cramer, producer. Shot on location in St. Louis and Hempstead, N.Y.
AGENCY
The Martin Agency, Richmond, Va.
Ty Harper, creative director/art director; Raymond McKinney, creative director/ copywriter; Letitia Jacobs, producer.
EDITORIAL
Mad Mad Judy, New York.
Steve Hamilton, editor; Sam Zimman, assistant editor.
POST/VISUAL EFFECTS
Company 3, New York.
Victor Mulholland, colorist.
Nice Shoes, New York.
Chris Ryan, colorist.
Ring of Fire Advanced Media, West Hollywood.
Jerry Spivack, online editor/Flame artist; John Myers, executive producer.
AUDIO POST
Sound Lounge, New York.
Glen Landrum, mixer.
SOUND DESIGN
Mad Mad Judy.
Steve Hamilton, sound designer.
THE SPOTS
Three :30s—"Megaphone Terrance," "Megaphone Bob" and "Megaphone Susan"—feature people on the street outside the Budweiser building. Armed with a megaphone, each person lets the execs at Budweiser know that their beers failed a blind taste test when pitted against Miller’s beers. The spots end with the tagline, "Miller. Good call."
Spots broke in November.