Sound design and music company Machine kicks has appointed Brice Cagan to serve as head of music. An accomplished composer, Cagan arrives at Machine’s London studios with a decade of experience in the U.S. and U.K., composing for brands including Disney, HBO, Ubisoft, PlayStation, Budweiser, Honda and the 2016 and 2018 Olympics. Alongside an extensive commercial portfolio, Cagan’s writing credits include music for film and video game trailers, and both studio and independent long-form series.
Cagan developed his production skills while working as a session musician at studios such as Ocean Way, East-West and the Warner Bros soundstages. At these recording studios, Cagan was shown the ropes by some of the best orchestras, composers and session musicians. Transitioning to composition himself, Cagan began working with brands including Dodge, Adidas and Microsoft.
In 2019, Cagan founded Black & White Sounds, a Los Angeles-based custom music company specializing in advertising, trailers and television. The company expanded in 2020, with the opening of a studio in London and a focus on sonic branding.
Cagan said of his new roost, “It’s incredibly exciting to have such high-caliber sound design and music working together under one roof. We now have opportunities to integrate postproduction in a creative and streamlined way.”
Machine’s executive producer Matej Oreskovic noted, “I have had the pleasure of working with Brice for the past two years. His composition skills, versatility and music knowledge are a rare find.”
