Nobox has brought Ludwig Ortiz on board as head of strategy, a new position at the Miami-based independent digital and social content agency.
Ortiz has been a planner and strategist for agencies such as Energy BBDO, Mindshare, mcgarrybowen, DDB and Ogilvy for clients in several different categories, including CPG, automotive, telecommunications, banking, and travel and leisure. Clients he’s worked with include Kraft-Heinz, Disney, Procter & Gamble and Kimberly-Clark.
Jayson Fittipaldi, Nobox co-founder and chief innovation officer, said, “Not only does Ludwig come to Nobox with tremendous experience, but under his guidance we have the opportunity to focus on ideas that are truly rooted on insights, helping aim our creative and innovation guns in the right direction. Plus his experience at leading U.S. agencies working with top U.S. brands also helps our new focus on that market.”
In addition to its world headquarters in Miami, Nobox maintains roots in Latin America and Jamaica, having offices in Bogota, Sao Paulo, Mexico City and Kingston. Over the last two years the agency has expanded its offering in the U.S. as a Pepsico roster agency and through work on campaigns for such American brands as Netflix and Marriott.