Register

    Lockheed Martin’s “Field Trip to Mars” From McCann NY Tops Early Rounds of One Show Finalists

    By SHOOTUpdated:No Comments4198 Views
    Lockheed Martin's "Field Trip to Mars" from McCann New York
    NEW YORK --

    The One Show announced finalists in Interactive, Mobile, Social Media and UX/UI. There were 316 finalists from 28 countries, selected from 21,844 total entries.

    “Field Trip to Mars” by McCann/New York and Framestore/New York for Lockheed Martin, “Qantas Out of Office Travelogue” by The Monkeys and Qantas in Sydney for Qantas, “Reword” by Leo Burnett and Studio Pancho in Melbourne for Headspace, and “Serena Williams’ Match Point” by TBWAChiatDay, Los Angeles, for Gatorade led the way in this round with five finalists apiece.

    The U.S. had the most finalists, followed by Australia (32), the U.K. (19), and Germany and France, with 17 each.

    This year also saw the introduction of vertical markets.  Entertainment and Games registered the most finalists with 37, followed by Tourism and Travel (24) and Technology Software (19).

    This round’s tally marked the second consecutive strong One Show performance for “Field Trip to Mars.” Earlier finalists in Film, Print & Outdoor, Direct and Cross-Platform disciplines were unveiled, yielding 571 finalists from 38 countries, selected from 21,844 entries. Leading the way in these competitions were “Field Trip to Mars” and McDonald’s “Loving the Night” from TBWABangkok with nine finalists apiece.

    “Crushed” by The Martin Agency for Geico, “Endless Possibilities” by almapBBDO/São Paulo for Getty Images and “Give the Rainbow” by adam&eveDDB, Mediacom, cain&abel and Stanley’s King Henry, all in London, for Mars-Skittles tied with eight finalists in round one.

    The U.S. had the most finalists in this go-around, followed by the U.K. (36), Australia (32), Brazil (31) and Canada (28).

    This year also saw the introduction of vertical markets.  CPG (36) registered the most finalists, followed by Automotive (34) and Financial (31).

    The One Show will take place at Cipriani Wall Street on May 10 and May 12 during Creative Week, the festival celebrating the intersection of advertising, design and the arts. 
    Here are links to the roundup of finalists announced thus far: 

    Click here for Cross-Platform

    Click here for Direct

    Click here for Film

    Click here for Print & Outdoor

    Click here for Interactive

    Click here for Mobile

    Click here for Social Media

    Click here for UX/UI

    Category:News
    Tags:Field Trip to MarsMcCann New YorkOne Club



    Raoul Peck Resurrects A Once-Forgotten Anti-Apartheid Photographer In “Ernest Cole: Lost and Found”

    Friday, November 22, 2024

    When the photographer Ernest Cole died in 1990 at the age of 49 from pancreatic cancer at a Manhattan hospital, his death was little noted.

    Cole, one of the most important chroniclers of apartheid-era South Africa, was by then mostly forgotten and penniless. Banned by his native country after the publication of his pioneering photography book "House of Bondage," Cole had emigrated in 1966 to the United States. But his life in exile gradually disintegrated into intermittent homelessness. A six-paragraph obituary in The New York Times ran alongside a list of death notices.

    But Cole receives a vibrant and stirring resurrection in Raoul Peck's new film "Ernest Cole: Lost and Found," narrated in Cole's own words and voiced by LaKeith Stanfield. The film, which opens in theaters Friday, is laced throughout with Cole's photographs, many of them not before seen publicly.

    As he did in his Oscar-nominated James Baldwin documentary "I Am Not Your Negro," the Haitian-born Peck shares screenwriting credit with his subject. "Ernest Cole: Lost and Found" is drawn from Cole's own writings. In words and images, Peck brings the tragic story of Cole to vivid life, reopening the lens through which Cole so perceptively saw injustice and humanity.

    "Film is a political tool for me," Peck said in a recent interview over lunch in Manhattan. "My job is to go to the widest audience possible and try to give them something to help them understand where they are, what they are doing, what role they are playing. It's about my fight today. I don't care about the past."

    "Ernest Cole: Lost and Found" is a movie layered with meaning that goes beyond Cole's work. It asks questions not just about the societies Cole documented but of how he was treated as an artist,... Read More

    MySHOOT Profiles


    Add A Comment