Jon Laughlin and Pat Laughlin have been named co-chief creative officers of Laughlin Constable, the independent agency with offices in Chicago and Milwaukee. The brothers were born into the ad world as their father Steve, a member of the Wisconsin Advertising Hall of Fame, founded Laughlin Constable 45 years ago, growing his new agency as his sons grew up. Jon and Pat Laughlin represent the family’s second generation now taking the helm of the shop.
“For ten years, Jon and Pat have been part of our creative leadership team and as a result, I have continually seen leaps forward in our creative output. Under their leadership, we will continue to push innovative and creative boundaries to meet the needs of our clients across CPG, retail, healthcare, insurance, B2B and other industries,” said Mat Lignel, president and CEO of Laughlin Constable. “As we mark our 45th anniversary, the time is now to have Jon and Pat lead our creative team.”
Jon Laughlin graduated from Lafayette College and has worked for the firm since 2005. He has been involved with many clients during his time, most recently leading the Yuengling brand. He lists working with Jonathan Banks for a client campaign as a career highlight.
“I have had the privilege of learning from some of the best creative directors in the business, starting with my dad and most recently with John Maxham. They showed me how important it is to nurture the big idea, and always continue to craft the copy,” said Jon Laughlin.
Pat Laughlin, who also has been with the agency since 2005, holds a bachelor’s degree from Southern Methodist University. His notable work includes the award-winning Lung Cancer Alliance “Deserves to Die” campaign and the Jewelers Mutual “Obsessed” campaign, along with leading the Wisconsin Department of Tourism account, which in 2019 helped produce the best marketing return results in years for the tourism entity.
“Creative has always been at the heart of Laughlin Constable, and I’m most looking forward to combining our creative firepower with our deep digital roots to create work that’s both emotionally resonant and business driving,” said Pat Laughlin.
Owner Steve Laughlin remains executive chairman of the agency’s advisory board. John “Max” Maxham, who held the CCO position at Laughlin Constable for the last two years and helped mentor Jon and Pat Laughlin, is departing the agency to pursue a new opportunity.
“Dune: Part Two” and “House of the Dragon” Win 2 HPA Awards Apiece
Dune: Part Two and House of the Dragon each scored two HPA Awards during a gala ceremony at the Television Academy’s Wolf Theatre in North Hollywood, Calif. on Thursday night (11/7). The HPA Awards honor trailblazing talent in the postproduction industry, celebrating standout achievements in color grading, sound, editing, restoration, and visual effects across theatrical features, commercials, and episodics.
Dune: Part Two topped the Outstanding Color Grading--Live Action Theatrical Feature and the Outstanding Sound--Theatrical Feature categories.
House of the Dragon’s two wins were for “The Red Dragon and the Gold” episode which scored for Outstanding Visual Effects--Live Action Episode or Series Season, and Outstanding Editing--Episode or Non-Theatrical Feature (Over 30 Minutes). In the latter HPA Creative Category, House of the Dragon tied with the “Part Six: Far,l Far Away” episode of Ahsoka.
The HPA’s Judges Award for Creativity and Innovation honored Taylor Swift | The Eras Tour. This recognition celebrates the profound impact on both live and filmed entertainment that defined The Eras Tour, underscoring its exceptional impact on audiences and the industry. The jury issued a statement outlining their choice: “Celebrated as the cultural phenomenon of 2023, Taylor Swift | The Eras Tour set new records in box office sales, tour revenues, and attendance. The tour showcased exceptional artistry and innovation, making a profound impact on both live and filmed entertainment.”
This year, FotoKem was awarded the Charles S. Swartz Award for its role in supporting filmmakers, studios, cinematographers, and artists across diverse film and media landscapes. Also celebrated... Read More