Creative agency Kirshenbaum Bond Senecal + Partners (KBS) has appointed Alison Moser as head of business development and Danny Hernandez as director of communications and PR. Both will report to KBS president Mike Densmore. The appointments come after a year of steady growth and new client wins including Dean Foods, Seagrams 7, Hyatt and PODS.
Moser comes to KBS from BBH NY, where she spent four-plus years, first as business development manager and most recently as business development director. During her time there, the agency formed partnerships with notable brands such as Brighthouse Financial, Seamless, Grubhub, and TAP Portugal. Moser also served for a time as the account lead on Netflix, with her work on House of Cards winning the 2016 Integrated Grand Prix at Cannes Lions, among other accolades. Prior to BBH NY, Moser served as project leader at McKinney. She began her agency career at Saatchi & Saatchi as an account executive.
Hernandez comes to KBS after six years at Droga5, where he served as PR and communications manager for two-plus years and PR coordinator prior to that. During his tenure at Droga5, he developed media relations strategies for numerous award-winning campaigns and clients including Under Armour, MailChimp, Tourism Australia, Johnsonville, Pizza Hut, Honey Maid, The Y, Chase, Quilted Northern and Hennessy. Landing at KBS completes a career circle for Hernandez, as he started his agency career at KBS in 2011 after graduating from Boston College.
Review: Writer-Director Coralie Fargeat’s “The Substance”
In its first two hours, "The Substance" is a well-made, entertaining movie. Writer-director Coralie Fargeat treats audiences to a heavy dose of biting social commentary on ageism and sexism in Hollywood, with a spoonful of sugar- and sparkle-doused body horror.
But the film's deliciously unhinged, blood-soaked and inevitably polarizing third act is what makes it unforgettable.
What begins as a dread-inducing but still relatively palatable sci-fi flick spirals deeper into absurdism and violence, eventually erupting — quite literally — into a full-blown monster movie. Let the viewer decide who the monster is.
Fargeat — who won best screenplay at this year's Cannes Film Festival — has been vocal about her reverence for "The Fly" director David Cronenberg, and fans of the godfather of body horror will see his unmistakable influence. But "The Substance" is also wholly unique and benefits from Fargeat's perspective, which, according to the French filmmaker, has involved extensive grappling with her own relationship to her body and society's scrutiny.
"The Substance" tells the story of Elisabeth Sparkle, a famed aerobics instructor with a televised show, played by a powerfully vulnerable Demi Moore. Sparkle is fired on her 50th birthday by a ruthless executive — a perfectly cast Dennis Quaid, who nails sleazy and gross.
Feeling rejected by a town that once loved her and despairing over her bygone star power, Sparkle learns from a handsome young nurse about a black-market drug that promises to create a "younger, more beautiful, more perfect" version of its user. Though she initially tosses the phone number in the trash, she soon fishes it out in a desperate panic and places an order.
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