Deep Focus, a global digitally-led creative agency, has promoted Kara O’Neill from managing director to president of its New York office. She reports directly to Ian Schafer, founder and chairman.
A marketing vet with more than 20 years of experience, O’Neill joined Deep Focus in 2014 from Y&R NY, where she led the agency’s food practice for clients such as Hillshire Farm, Campbell’s Soup and Pepperidge Farm. Prior to Y&R, O’Neill spent 11 years at BrandBuzz as the general manager, where she managed a team of 60 responsible for creative and strategic planning for the likes of LG, the Nets, the NBA, Jim Beam Brands and SONY.
O’Neill’s background working at Y&R, BrandBuzz, Ranch 1 and Clarion Performance Properties has allowed her to represent many iconic brands, including Coca-Cola, Perrier, NASCAR and General Mills. Originally from New York, she earned a Bachelor’s of Science in Marketing from Saint John’s University’s Peter J. Tobin College of Business.