JWT North America has acquired Digitaria, a full-service digital agency based in San Diego and with satellite offices in Dallas, New York and Los Angeles. Purchase price was not disclosed. Dan Khabie retains his title as Digitaria CEO and will report to David Eastman, JWT North America CEO and worldwide digital director.
Founded in 1997, Digitaria has turned out such notable work as the NFL’s international site NFL-360.com, the Best Western To Go! iPhone app, and the U.S. Soccer site ussoccer.com. The 100-person shop has such clients as Qualcomm, NBC, Dreamworks and ESPN.
Digitaria retains its name and will operate as a unit of JWT North America, helping to serve JWT’s clients as well as its own existing clients using its proprietary “Digital Brand Migration” approach. The company specializes in transferring brands to multiple digital platforms such as websites, mobile devices, touch screens, social media applications and kiosks.
“JWT’s network offers a quality and scale that no other agency provides,” said Khabie. “JWT management is energized about having us join the team and we are thrilled to be a part of the organization.”
Headquartered in New York, JWT is a global network with more than 200 offices in over 90 countries employing nearly 10,000 marketing professionals.
Disney Pledges $15 million In L.A. Fire Aid As More Celebs Learn They’ve Lost Their Homes
The Pacific Palisades wildfires torched the home of "This Is Us" star Milo Ventimiglia, perhaps most poignantly destroying the father-to-be's newly installed crib.
CBS cameras caught the actor walking through his charred house for the first time, standing in what was once his kitchen and looking at a neighborhood in ruin. "Your heart just breaks."
He and his pregnant wife, Jarah Mariano, evacuated Tuesday with their dog and they watched on security cameras as the flames ripped through the house, destroying everything, including a new crib.
"There's a kind of shock moment where you're going, 'Oh, this is real. This is happening.' What good is it to continue watching?' And then at a certain point we just turned it off, like 'What good is it to continue watching?'"
Firefighters sought to make gains Friday during a respite in the heavy winds that fanned the flames as numerous groups pledged aid to help victims and rebuild, including a $15 million donation pledge from the Walt Disney Co.
More stars learn their homes are gone
While seeing the remains of his home, Ventimiglia was struck by a connection to his "This Is Us" character, Jack Pearson, who died after inhaling smoke in a house fire. "It's not lost on me life imitating art."
Mandy Moore, who played Ventimiglia's wife on "This Is Us," nearly lost her home in the Eaton fire, which scorched large areas of the Altadena neighborhood. She said Thursday that part of her house is standing but is unlivable, and her husband lost his music studio and all his instruments.
Mel Gibson's home is "completely gone," his publicist Alan Nierob confirmed Friday. The Oscar winner revealed the loss of his home earlier Friday while appearing on Joe Rogan's... Read More