JVC Professional Video, a division of JVCKENWOOD USA Corporation, will demonstrate its upgraded 4KCAM camera line for filmmakers and digital production applications during PhotoPlus Expo (Booth 1101), which runs Oct. 22-24, 2015, at the Jacob Javits Convention Center in New York City.
“PhotoPlus is considered to be the largest photography and imaging show in North America, so it’s the perfect venue to show our upgraded 4KCAM camera line,” said Craig Yanagi, product marketing manager. “The GY-LS300 is the 4KCAM flagship camera, and it’s sure to get a lot of interest because of its new recording modes for digital cinema production and unique Prime Zoom feature.”
Variable Scan Mapping technology, available exclusively in the GY-LS300, adapts the camera’s Super 35 CMOS sensor to provide native support of MFT, PL, and EF mount lenses, among many others. The technology also drives the new Prime Zoom feature, which allows shooters using fixed-focal (prime) lenses to zoom in and out – without losing resolution or depth of field – using the camera’s hand grip zoom rocker. Prime Zoom can also be used as a lens extender for zoom lenses.
The GY-LS300’s new “JVC Log” gamma setting expands dynamic range by 800 percent for increased post-production color grading flexibility and greatly enhanced image details. Other new recording modes include Cinema 4K (4096×2180) and Cinema 2K (2048×1080), which offer a 17:9 aspect ratio for digital cinema presentations.
All 4KCAM camcorders – the GY-LS300, GY-HM200, and GY-HM170 – feature a new 70 Mbps recording mode for recording 4K footage on economical Class 10 SDHC/SDXC memory cards. Plus, every model includes dual XLR audio inputs, integrated handle with hot shoe and dedicated microphone mount, and LCD display and color viewfinder.
JVC will also preview a new slow motion 120fps HD recording mode, which will be added to the GY-HM200 and GY-HM170 models with a free firmware upgrade in December. “This new feature brings more creative options to producers, and demonstrates JVC’s commitment to upgrading cameras based on feedback from our customers,” said Yanagi.
Both the GY-LS300 and GY-HM200 include a built-in HD streaming engine with Wi-Fi and 4G LTE connectivity. With support for various streaming protocols, the cameras can stream directly various content delivery networks (CDNs) and Web sites. The GY-HM170, JVC’s most affordable 4K camcorder, features a built-in 12x zoom lens (24x dynamic zoom in HD mode) with optical image stabilizer, as well as comprehensive video profile settings and wired remote control capability.
Google Opens Its Defense In Antitrust Case Alleging Monopoly Over Online Ad Technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
"The industry has been exceptionally fluid over the last 18 years," said Scott Sheffer, a vice president for global partnerships at Google, the company's first witness at its antitrust trial in federal court in Alexandria.
The Justice Department and a coalition of states contend that Google built and maintained an illegal monopoly over the technology that facilitates the buying and selling of online ads seen by consumers.
Google counters that the government's case improperly focuses on a narrow type of online ads — essentially the rectangular ones that appear on the top and on the right-hand side of a webpage. In its opening statement, Google's lawyers said the Supreme Court has warned judges against taking action when dealing with rapidly emerging technology like what Sheffer described because of the risk of error or unintended consequences.
Google says defining the market so narrowly ignores the competition it faces from social media companies, Amazon, streaming TV providers and others who offer advertisers the means to reach online consumers.
Justice Department lawyers called witnesses to testify for two weeks before resting their case Friday afternoon, detailing the ways that automated ad exchanges conduct auctions in a matter of milliseconds to determine which ads are placed in front of which consumers and how much they cost.
The department contends the auctions are finessed in subtle ways that benefit Google to the exclusion of would-be competitors and in ways that prevent... Read More