JVC Professional Video, a division of JVCKENWOOD USA Corporation, will showcase its new 4KCAM product line next week for the first time at 2015 Cine Gear Expo Los Angeles (Booth S222), which runs June 5-6. Led by the flagship GY-LS300 Super 35mm camera, which accepts a variety of interchangeable lenses, the new cameras support a variety of workflows with 4K imaging, efficient encoding, and dual SDHC/SDXC card slots.
Designed for cinematographers, documentarians, and broadcast production departments, the GY-LS300 features JVC’s 4K Super 35 CMOS sensor and an industry standard Micro Four Thirds (MFT) lens mount. It records 4K Ultra HD, Full HD with 4:2:2 sampling, SD, and Web-friendly proxy formats. With JVC’s unique Variable Scan Mapping technology, the camera electronically adapts the active area of the Super 35 sensor to provide native support of PL and EF mount lenses, among many others. As a result, using third-party lens adapters, the camera provides assorted lens options without compromising image quality or lens characteristics.
Through Sept. 30, 2015, participating authorized JVC Professional Video U.S. dealers are offering a free Rokinon prime lens or Metabones lens adapter with the purchase of a new GY-LS300 camcorder.
Both the GY-LS300 and GY-HM200 include a built-in HD streaming engine with Wi-Fi and 4G LTE connectivity that allows live HD transmission directly to hardware decoders, the Wowza Streaming Engine, and the ProHD Broadcaster server powered by Zixi. With support for various streaming protocols including RTMP, the cameras can also stream directly to Ustream and other content delivery networks (CDN), as well as popular websites.
The GY-HM200 is JVC’s most affordable streaming camcorder and is ideal for corporate video or ENG applications. It features a 1/2.3-inch BSI CMOS chip and built-in 12x zoom lens (24x dynamic zoom in HD mode) with optical image stabilizer to deliver 4K Ultra HD, 4:2:2 Full HD (50Mbps), and SD imagery. The GY-HM200 and the GY-LS300 also include dual XLR audio inputs that are mic/line switchable with built-in phantom power, an integrated handle with hot shoe and dedicated microphone mount, and SDI and HDMI video outputs.
Compact but powerful, the GY-HM170 records 4K Ultra HD as H.264 files, and can record HD and SD footage in a variety of resolutions and frame rates. Other professional features include an integrated 12x optical zoom lens with two ND filters, built-in stereo microphone and 3.5mm audio input, and live 4K UHD output through a built-in HDMI connector. All 4KCAM cameras include a 3.5-inch LCD display and 1.56 megapixel color viewfinder, both with smart focus assist functions.
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More