Boutique postproduction company has brought Julie Collins aboard as executive producer. As an agency producer, Collins has worked across a range of mediums and platforms from epic TV spots to branded content and short form social media. She has built an portfolio of clients, including Meta, AT&T, MasterCard, L’Oreal, Coca-Cola, Verizon, J&J and Wendy’s.
Following a decade-long tenure at McCann’s production department, Collins went on to join BBDO as a senior producer, where she was soon recruited to run one of the largest accounts within BBDO North America for AT&T. Promoted to group executive producer on the account, Collins was responsible for leading her team in all aspects of managing and cultivating AT&T’s content departments in New York, Los Angeles and Dallas. Under her tutelage, guidance and mentoring, Collins’ teams have produced award-winning and culturally impactful fully integrated 360 campaigns that have gained tens of millions of views and impressions.
With an in-depth understanding of agency creative, production, edit, post and VFX, Collins has cultivated hundreds of longstanding relationships within the agency and production community during the course of her career. Committed to helping brands and creatives execute their vision and brand goals, Collins will manage WAX’s integrated VFX, telecine/finishing and live-action production.
Collins said, “I’ve always loved the postproduction process where literally anything is possible. Crafted storytelling is really an art and I have been lucky to work with some incredible editors during my career. As a producer you get a fast education on how critical the editor is to the process. Toni [Lipari, founder of WAX] had a vision early on for WAX and she has not wavered from that vision! All of the staff editors, producers, VFX designers, have an incredible sense of responsibility to deliver the best creative work to clients.”
