Carmichael Lynch has named Julie Batliner president of the agency. She will continue in her current role as managing partner and president of PR firm, Carmichael Lynch Relate, and will report to recently appointed Carmichael Lynch CEO Marcus Fischer, who previously held the role of president.
Fischer said of Batliner, “Her ability to orchestrate cross-discipline campaigns is unsurpassed, and she’s proven to be a game-changer.”
This consolidation of management further demonstrates Carmichael Lynch’s commitment to providing clients with a fully integrated offering as Batliner will oversee the direction and leadership for both agencies.
Batliner’s promotion comes after four consecutive years of double-digit growth for Carmichael Lynch and a year of unprecedented success for Carmichael Lynch Relate. Under Batliner’s leadership in 2016, Carmichael Lynch Relate revenue grew more than 47 percent and head count increased more than 50 percent, all while maintaining a less than 3 percent turnover rate. The success culminated with the prize for Outstanding Midsize Agency of the Year at the 2017 PRWeek Awards.
Batliner said, “With the unique relationship between Carmichael Lynch and Carmichael Lynch Relate, we have a world-class advertising agency and an award-winning public relations firm that can integrate seamlessly as needed. We have a powerful set of tools at our fingertips for clients.”
Batliner’s business intuition and ability to build client relationships has had a significant role in new business during her 11 years at the agency and has driven substantial organic growth. She’s furthered the expansion of the agency’s rapidly growing content lab and social media department, and helped spearhead an agency rebrand that further integrated the advertising and PR firms.
Batliner has been recognized for her business acumen as a recipient of two Stevie Awards in the categories of Female Executive of the Year and Woman of the Year and as a Champion of PR by PRWeek. Earlier in her career, she was named one of Forty Under 40 by both PRWeek and The Minneapolis St. Paul Business Journal. She has also received a Women in Business award from The Minneapolis St. Paul Business Journal.
Batliner prides herself on being a role model for working parents. She is committed to helping parents find success in the workplace, and has helped implement numerous family-friendly benefits and company policies. She was named a 2016 Working Mother of the Year by She Runs It.
Batliner’s work has also earned industry-wide recognition, including an Effie Award in the Sustained Success category, multiple PRSA Silver Anvils, SABRE Awards (Superior Achievement in Branding and Reputation Excellence) and PRSA Classics awards for work on behalf of clients such as U.S. Bank, Jack Link’s Protein Snacks, Genuine Thermos Brand and Sherwin-Williams.
