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    Jon Drawbaugh Joins DDB California As Head of Production

    By SHOOTUpdated:No Comments2787 Views
    Jon Drawbaugh
    SAN FRANCISCO --

    DDB California has hired Jon Drawbaugh as head of production. He will report to Todd Grantham, CEO of DDB California.

    Drawbaugh joins DDB from Mullen LA, where he served as sr. VP, director of integrated production. During this time, he led all aspects of production from TV spots to digital to experiential; among the highlights were the launch of the Acura TLX, the largest launch in the brand’s history, and winning the Patron tequila account. Before that, Drawbaugh worked at FCB West and led production for a range of clients including Dockers and SimCity. He also produced a documentary film for Kikkoman.

    Prior to FCB West, Drawbaugh spent over seven years at Goodby, Silverstein & Partners as a producer on Chevrolet, Sprint, Hewlett-Packard, Dickies, Comcast, Cheetos, Denny’s, eBay, Starbucks, Subway, Kayak.com, and AIDES. Drawbaugh was a freelance producer in San Francisco on projects for Microsoft, Hannspree, and Picture People. He started in New York City as a staff producer with MVBMS on Philips Electronics, Subway, Schering-Plough and Partnership for a Drug Free America.

    Drawbaugh’s work has received recognition from the One Show, FWA and Communication Arts.  He has served as a judge for the AICP Show.

    Category:News
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    “Sonic the Hedgehog 3” Tops Weekend Box Office

    Sunday, December 22, 2024

    In the holiday season battle of big-budget family movies, Paramount Pictures' "Sonic the Hedgehog 3" sped past the Walt Disney Co.'s "Mufasa: The Lion King" to take the top spot at the box office ahead of the lucrative Christmas corridor in theaters.

    "Sonic the Hedgehog 3" debuted with $62 million in ticket sales over the weekend, according to studio estimates. With strong reviews (86% fresh on Rotten Tomatoes) and a high score from audiences (an "A" on CinemaScore), "Sonic 3" is well positioned to be the top choice in cinemas during the busiest moviegoing period of the year.

    It was telling of some wider trends that "Sonic 3" — made for $122 million — bested one of Disney's top properties. Videogame adaptations, once among the most derided movie genres, have emerged as one of the most dependable box office forces in recent years. The two previous "Sonic" movies together grossed more $700 million worldwide and the third installment appears likely to do better than both of them. A fourth "Sonic" movie is already in development.

    "Mufasa," however, was humbled in its opening weekend, with its $35 million in domestic ticket sales coming in notably shy of expectations . The photorealistic "Lion King" prequel even opened wider than "Sonic 3," launching on 4,100 theaters and gobbling up most IMAX screens, compared with 3,761 locations for "Sonic 3."

    Though "Mufasa's" reviews were poor (56% fresh on Rotten Tomatoes), audiences gave it an "A-" CinemaScore.

    "Sonic 3" nearly doubled the haul for "Mufasa," which cost more than $200 million to make. Disney could look to $87.2 million in international sales to help make up the difference. The third "Sonic" will rollout in most overseas markets in the coming weeks.

    In director Jeff... Read More

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