As the Tribeca Shortlist subscription video-on-demand (SVOD) service prepares to launch later this year, Lionsgate (NYSE: LGF) and Tribeca Enterprises have appointed digital entertainment entrepreneur Jeff Bronikowski to be its president.
Bronikowski spent 12 years as sr. VP of business development for the Universal Music Group, spearheading the company’s digital content strategy and the launch of its digital media initiatives. Most recently, he has served as COO of Daily Burn, an IAC company, overseeing the growth of the subscription-based streaming fitness service across a broad range of platforms. Bronikowski has also held GM positions at Yahoo! and AOL Entertainment, and an executive position at The Echo Nest, the “big data for music” platform which Spotify acquired in 2014.
“We have a great partner and a world-class brand and, with Jeff’s appointment, we’re assembling a management team with the expertise to capitalize on Tribeca Shortlist’s unique strengths,” said Jim Packer, Lionsgate president of worldwide television & digital distribution. “Jeff shares our vision of a platform distinguished by its portfolio of content, level of curation and understanding of what film lovers want to see. We’re continuing to build momentum for the launch of an SVOD service that will become a compelling value proposition for movie buffs and next generation consumers everywhere.”
Tribeca Shortlist will enter its beta testing phase next month and will officially launch its service in the fall. Its offering will be comprised of a highly curated selection of critically acclaimed films drawn from around the world, including titles from Lionsgate and Tribeca Film and other movie studios, as well as exciting original content, rare and exclusive behind-the-scenes footage from ground-breaking independent films and digitally savvy commentary by leading voices in the creative community about the films included in their respective Shortlists.
A graduate of New York University’s Leonard Stern School of Business and Georgetown University, Bronikowski began his entertainment industry career at HBO.
