Anne St. Pierre hired as group strategy director
WPP agency Berlin Cameron has added Jamie Silverman as creative director and Anne St. Pierre as group strategy director. Silverman will oversee all creative campaigns coming out of Berlin Cameron, while St. Pierre will lead the agency’s strategy department in developing holistic approaches across all clients. Silverman will report directly to ECD and CEO Ewen Cameron and St. Pierre will report to Jen DaSilva, president of Berlin Cameron.
Prior to joining Berlin Cameron, Silverman served as associate creative director at Publicis Groupe and before that spent time at agencies including Ogilvy and mcgarrybowen. Throughout her career, she has worked across a variety of brands including Citibank, Walmart, Heineken, Disney, Crayola, Verizon, Blistex and United Airlines. Silverman is deeply invested in establishing gender equality among creatives (and in life), most notably partnering with Girls Educational & Mentoring Services (GEMS) to help aid in its mission to eradicate the commercial sexual exploitation of girls and young women.
St. Pierre brings her own unique strengths and a broad range of strategic expertise to Berlin Cameron. Having been in the industry for over 15 years, she’s crafted strategies at agencies including Digitas, Jack Morton, VaynerMedia and MMC, working extensively in the digital, social and customer experience areas. St. Pierre has been critical in shaping strategy for brands including American Express, JPMorgan Chase, Capital One, Fidelity, Merck and Emblem Health.
In a joint statement, Silverman and St. Pierre noted, “The emphasis that Berlin Cameron puts on brand purpose is hugely important to us. From its ‘Girl Brands Do It Better’ initiative, meant to empower female entrepreneurs through connections and creativity, to its experiential arm, BCXP, there are boundless opportunities to create real impact in the world.”
First-Time Feature Directors Make Major Splash At AFI Fest, Generate Oscar Buzz
Two first-time feature directors who are generating Oscar buzz this awards season were front and center this past weekend at AFI Fest in Hollywood. Rachel Morrison, who made history as the first woman nominated for a Best Cinematography Oscar---on the strength of Mudbound in 2018--brought her feature directorial debut, The Fire Inside (Amazon MGM Studios), to the festival on Sunday (10/27), and shared insights into the film during a conversation session immediately following the screening. This came a day after William Goldenberg, an Oscar-winning editor for Argo in 2013, had his initial foray into feature directing, Unstoppable (Amazon MGM Studios), showcased at the AFI proceedings. He too spoke after the screening during a panel discussion. The Fire Inside--which made its world premiere at this year’s Toronto International Film Festival--tells the story of Claressa “T-Rex” Shields (portrayed by Ryan Destiny), a Black boxer from Flint, Mich., who trained to become the first woman in U.S. history to win an Olympic Gold Medal in the sport. She achieved this feat--with the help of coach Jason Crutchfield (Brian Tyree Henry)--only to find that her victory at the Summer Games came with relatively little fanfare and no endorsement deals. So much for the hope that the historic accomplishment would be a ticket out of socioeconomic purgatory for Shields and her family. It seemed like yet another setback in a cycle of adversity throughout Shields’ life but she persevered, going on to win her second Gold Medal at the next Olympics and becoming a champion for gender equality and equitable pay for women in sports. Shields has served as a source of inspiration for woman athletes worldwide--as well as to the community of... Read More